Cooling off and backing out: Understanding consumer decisions to rescind a product purchase

Journal of Business Research

Volumn 67, Issue 1, 2014, Pages 2903-2910

  Sparks, Beverley A ^a   Bradley, Graham L ^a   Jennings, Gayle R ^a   Johnston, Nicole R ^a  

^a GRIFFITH UNIVERSITY   (Australia)

Author keywords

Buyer regret; Consumer protection; Cooling off period; Emotions; Rescind; Timeshare

Indexed keywords

EID: 84885854441     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2012.06.003     Document Type: Article

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