Understanding participation in company social networks

Journal of Service Management

Volumn 24, Issue 5, 2013, Pages 567-587

  Martins, Carla Sofia ^a   Patrício, Lia ^a  

^a UNIVERSITY OF PORTO   (Portugal)

Author keywords

Brand community; Company social networks; Online community; Service related online communities; Social networks

Indexed keywords

EID: 84884763042     PISSN: 17575818     EISSN: None     Source Type: Journal    
DOI: 10.1108/JOSM-04-2013-0112     Document Type: Article

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