Configural paths to successful product innovation

Journal of Business Research

Volumn 66, Issue 12, 2013, Pages 2561-2573

  Cheng, Cheng Feng ^a   Chang, Man Ling ^a   Li, Chu Shiu ^a  

^a ASIA UNIVERSITY   (Taiwan)

Author keywords

Causal recipe; Fuzzy set; Product innovation; Qualitative comparative analysis

Indexed keywords

EID: 84883761266     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2012.10.006     Document Type: Article

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