Key factors influencing student satisfaction related to recruitment and retention

Journal of Marketing for Higher Education

Volumn 10, Issue 4, 2001, Pages 1-11

  Elliott, Kevin M ^a   Healy, Margaret A ^a  

^a MINNESOTA STATE UNIVERSITY MANKATO   (United States)

Author keywords

Gap scores; Performance scores; Recruitment; Retention; Satisfaction

Indexed keywords

EID: 84880753260     PISSN: 08841241     EISSN: 15407144     Source Type: Journal    
DOI: 10.1300/J050v10n04_01     Document Type: Article

References (12)

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