Between likes and shares: Effects of emotional appeal and virality on the persuasiveness of anticyberbullying messages on facebook

Cyberpsychology, Behavior, and Social Networking

Volumn 16, Issue 3, 2013, Pages 175-182

  Alhabash, Saleem ^a   McAlister, Anna R ^a   Hagerstrom, Amy ^a   Quilliam, Elizabeth Taylor ^a   Rifon, Nora J ^a   Richards, Jef I ^a  

^a MICHIGAN STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ADULT; ARTICLE; BULLYING; EMOTION; FEMALE; HUMAN; MALE; PSYCHOLOGICAL ASPECT; SOCIAL MEDIA; STATISTICS;

BULLYING; EMOTIONS; FEMALE; HUMANS; MALE; SOCIAL MEDIA; YOUNG ADULT;

EID: 84875192242     PISSN: 21522715     EISSN: 21522723     Source Type: Journal    
DOI: 10.1089/cyber.2012.0265     Document Type: Article

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