메뉴 건너뛰기




Volumn 32, Issue 4, 2012, Pages 381-402

Getting your ad banned to bring the message home? A rhetorical analysis of an ad on the us national debt

Author keywords

Argumentation; Derailment; Discourse; Multimodality; Rhetorical analysis

Indexed keywords


EID: 84874094154     PISSN: 08242577     EISSN: None     Source Type: Journal    
DOI: 10.22329/il.v32i4.3588     Document Type: Article
Times cited : (10)

References (21)
  • 5
    • 79955812499 scopus 로고    scopus 로고
    • Diegesis and Representation: Beyond the Fictional World, on the Margins of Story and Narrative
    • Bunia, R. (2010). Diegesis and Representation: Beyond the Fictional World, on the Margins of Story and Narrative. Poetics Today 31(4): 679-720.
    • (2010) Poetics Today , vol.31 , Issue.4 , pp. 679-720
    • Bunia, R.1
  • 7
    • 84926138794 scopus 로고    scopus 로고
    • A systematic theory of argumentation: The pragma-dialectical approach
    • Cambridge: Cambridge University Press
    • Eemeren, F.H. van & R. Grootendorst. (2004). A systematic theory of argumentation: The pragma-dialectical approach. Cambridge: Cambridge University Press.
    • (2004)
    • van Eemeren, F.H.1    Grootendorst, R.2
  • 9
    • 78049328437 scopus 로고    scopus 로고
    • Strategic maneuvering in argumentative discourse
    • Amsterdam: John Benjamins
    • Eemeren, F.H. van. (2010). Strategic maneuvering in argumentative discourse. Amsterdam: John Benjamins.
    • (2010)
    • Eemeren Van, F.H.1
  • 11
    • 84859853880 scopus 로고    scopus 로고
    • Contextual frames and their argu mentative implications: a case-study in media argumentation
    • Greco Morasso, S. (2012), Contextual frames and their argu mentative implications: a case-study in media argumentation. Discourse Studies 14(2): 197-216.
    • (2012) Discourse Studies , vol.14 , Issue.2 , pp. 197-216
    • Greco Morasso, S.1
  • 12
    • 64749099124 scopus 로고    scopus 로고
    • Towards a pragma-dialectics of visual argu ment
    • Van Eemeren F.H. (ed.), Advances in pragmadialectics, Amsterdam: International Centre for the Study of Argumentation
    • Groake L. (2002), Towards a pragma-dialectics of visual argu ment. In Van Eemeren F.H. (ed.), Advances in pragmadialectics, pp. 137-151. Amsterdam: International Centre for the Study of Argumentation.
    • (2002) , pp. 137-151
    • Groake, L.1
  • 13
    • 0003612541 scopus 로고
    • Language, context and text: Aspects of language in a social-semiotic perspective
    • Victoria: Daekin University
    • Halliday, M.A.K., & Hasan, R. (1985). Language, context and text: Aspects of language in a social-semiotic perspective. Victoria: Daekin University.
    • (1985)
    • Halliday, M.A.K.1    Hasan, R.2
  • 14
    • 84874069192 scopus 로고    scopus 로고
    • Peircean semiotics and text linguistic models
    • Nanjing: Nanjing Normal University Press. (Chinese Semiotic Studies, 3)
    • Hoven, P.J. van den. (2010). Peircean semiotics and text linguistic models. In G. Jiazu (Ed.), Chinese Semiotic Studies, pp. 201-227. Nanjing: Nanjing Normal University Press. (Chinese Semiotic Studies, 3).
    • (2010) In G. Jiazu (Ed. ), Chinese Semiotic Studies , pp. 201-227
    • Hoven Van Den, P.J.1
  • 15
    • 77957991796 scopus 로고    scopus 로고
    • Modeling the protagonist: The strategic use of discourse voices
    • Hoven, P.J. van den. (2010a). Modeling the protagonist: The strategic use of discourse voices. Argumentation, 24: 475-487.
    • (2010) Argumentation , vol.24 , pp. 475-487
    • Hoven Van Den, P.J.1
  • 16
    • 84874089482 scopus 로고    scopus 로고
    • Iconicity in Visual and Verbal Argumentation
    • In F.H. van Eemeren, B. Garssen, D. Godden, & G. Mitchell (Eds.), Seventh International Conference of the International Society for the Study of Argumentation. Proceedings
    • Hoven, P.J. van den. (2011). Iconicity in Visual and Verbal Argumentation. In F.H. van Eemeren, B. Garssen, D. Godden, & G. Mitchell (Eds.), Seventh International Conference of the International Society for the Study of Argumentation. Proceedings, pp. 831-834. Amsterdam: Sic Sat.
    • (2011) Amsterdam: Sic Sat , pp. 831-834
    • Hoven Van Den, P.J.1
  • 19
    • 84874060203 scopus 로고    scopus 로고
    • Rhetorical Criticism. Perspectives in action
    • (Ed.)
    • Kuypers, J.A. (Ed.) (2009). Rhetorical Criticism. Perspectives in action. Lanham, Lexington Books.
    • (2009) Lanham, Lexington Books
    • Kuypers, J.A.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.