Common biases and heuristics in nutritional quality judgments: A qualitative exploration

International Journal of Consumer Studies

Volumn 37, Issue 2, 2013, Pages 152-158

  Gomez, Pierrick ^a,b  

^a NEOMA BUSINESS SCHOOL   (France)

^b UNIVERSITÉ PARIS DAUPHINE   (France)

Author keywords

Biases; Heuristics; Information processing; Nutrition information; Nutritional quality

Indexed keywords

EID: 84873463688     PISSN: 14706423     EISSN: 14706431     Source Type: Journal    
DOI: 10.1111/j.1470-6431.2012.01098.x     Document Type: Article

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