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Volumn , Issue , 2011, Pages

Determining the challenges of organizational social media adoption and use

Author keywords

Adoption; Challenges; Social media; Web 2.0

Indexed keywords

ADOPTION; CHALLENGES; ECONOMIC ISSUES; LEGAL ISSUES; SOCIAL MEDIA; WEB 2.0;

EID: 84870632310     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper
Times cited : (32)

References (18)
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  • 2
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    • Building the web 2.0 enterprise: McKinsey global survey results
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  • 3
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    • Blogs and the corporation: Managing the risk, reaping the benefits
    • Cox, J.L., Martinez, E.R. & Quinlan, K.B. 2008. "Blogs and the corporation: managing the risk, reaping the benefits", Journal of Business Strategy, Vol.29, No.3, pp.4-12.
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    • Cox, J.L.1    Martinez, E.R.2    Quinlan, K.B.3
  • 6
    • 0027813283 scopus 로고
    • Strategic alignment: Leveraging information technology for transforming organizations
    • Henderson, J.C. & Venkatraman, N. 1993, "Strategic alignment: Leveraging information technology for transforming organizations", IBM Systems Journal, vol. 32, no. 1, pp. 4-16.
    • (1993) IBM Systems Journal , vol.32 , Issue.1 , pp. 4-16
    • Henderson, J.C.1    Venkatraman, N.2
  • 8
    • 71149088987 scopus 로고    scopus 로고
    • Users of the world, unite! The challenges and opportunities of social media
    • Kaplan, A.M. & Haenlein, M. 2010, "Users of the world, unite! The challenges and opportunities of Social Media", Business horizons, vol. 53, no. 1, pp. 59-68.
    • (2010) Business Horizons , vol.53 , Issue.1 , pp. 59-68
    • Kaplan, A.M.1    Haenlein, M.2
  • 10
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    • Taming the social network jungle: From web 2.0 to social media
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    • (2010) AMCIS 2010 Proceedings , pp. 416
    • Mande, D.M.1    Wigand, R.T.2
  • 11
  • 12
    • 84871003333 scopus 로고    scopus 로고
    • Social software and participatory learning: Pedagogical choices with technology affordances in the web 2.0 era
    • Proceedings ascilite Singapore 2007
    • McLoughlin, C. & Lee, M.J.W. 2007, "Social software and participatory learning: Pedagogical choices with technology affordances in the Web 2.0 era", ICT: Providing choices for learners and learning. Proceedings ascilite Singapore 2007.
    • (2007) ICT: Providing Choices for Learners and Learning
    • McLoughlin, C.1    Lee, M.J.W.2
  • 15
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    • Strategy and the internet
    • Porter, M.E. 2001, "Strategy and the Internet", Harvard business review, vol. 79, no. 3, pp. 62-79.
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    • Porter, M.E.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.