The Relative Persuasiveness of Gain- and Loss-Framed Messages for Promoting Vaccination: A Meta-Analytic Review

Health Communication

Volumn 27, Issue 8, 2012, Pages 776-783

  O'Keefe, Daniel J ^a   Nan, Xiaoli ^b  

^a NORTHWESTERN UNIVERSITY   (United States)

^b UNIVERSITY OF MARYLAND   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ARTICLE; HEALTH PROMOTION; HUMAN; LANGUAGE; META ANALYSIS; METHODOLOGY; PATIENT ATTITUDE; PSYCHOLOGICAL ASPECT; VACCINATION;

HEALTH PROMOTION; HUMANS; LANGUAGE; PATIENT ACCEPTANCE OF HEALTH CARE; VACCINATION;

EID: 84865257888     PISSN: 10410236     EISSN: 15327027     Source Type: Journal    
DOI: 10.1080/10410236.2011.640974     Document Type: Article

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