The role of message framing in promoting MMR vaccination: Evidence of a loss-frame advantage

Psychology, Health and Medicine

Volumn 13, Issue 1, 2008, Pages 1-16

  Abhyankar, Purva ^a   O'Connor, Daryl B ^a   Lawton, Rebecca ^a  

^a UNIVERSITY OF LEEDS   (United Kingdom)

Author keywords

Detection behaviour; Outcome efficacy; Perceived risk; Prevention behaviour; Protection motivation theory; Response efficacy; Theory of Planned Behaviour; Uncertainty

Indexed keywords

MEASLES MUMPS RUBELLA VACCINE;

ADOLESCENT; ADULT; ARTICLE; CONTROLLED STUDY; EVIDENCE BASED PRACTICE; FEMALE; HUMAN; HUMAN EXPERIMENT; NORMAL HUMAN; PRIORITY JOURNAL; STATISTICAL SIGNIFICANCE; THEORY OF PLANNED BEHAVIOR; VACCINATION;

ADULT; ATTITUDE TO HEALTH; EVIDENCE-BASED MEDICINE; FEMALE; GREAT BRITAIN; HEALTH PROMOTION; HUMANS; IMMUNIZATION PROGRAMS; MEASLES-MUMPS-RUBELLA VACCINE; MIDDLE AGED; PERSUASIVE COMMUNICATION; ROLE;

EID: 36849084940     PISSN: 13548506     EISSN: None     Source Type: Journal    
DOI: 10.1080/13548500701235732     Document Type: Article

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