Creating value from business analytics systems: The impact of strategy

PACIS 2011 - 15th Pacific Asia Conference on Information Systems: Quality Research in Pacific

Volumn , Issue , 2011, Pages

  Shanks, Graeme ^a   Sharma, Rajeev ^b  

^a UNIVERSITY OF MELBOURNE   (Australia)

^b UNIVERSITY OF WOLLONGONG   (Australia)

Author keywords

Business analytics; Dynamic capabilities; Resource based view; Strategy

Indexed keywords

BUSINESS ANALYTICS; COMPETITIVE ADVANTAGE; CRM SYSTEMS; DYNAMIC CAPABILITIES; FIRM PERFORMANCE; ORGANIZATIONAL STRATEGY; ORGANIZATIONAL STRUCTURES; RESOURCE-BASED VIEW; STRATEGY; THEORETICAL MODELS;

COMPETITION; INDUSTRY; INFORMATION SYSTEMS;

INDUSTRIAL MANAGEMENT;

EID: 84855837583     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

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