The sticks and carrots of integrating users into product development

International Journal of Technology Management

Volumn 56, Issue 1, 2011, Pages 21-39

  Raasch, Christina ^a  

^a HAMBURG UNIVERSITY OF TECHNOLOGY   (Germany)

Author keywords

Benefits; Community based innovation; Consistency; Contingency factors; Costs; Innovation effect; Innovation management; Manufacturer strategy; Marketing effect; Open innovation; User innovation

Indexed keywords

COSTS; MANUFACTURE;

BENEFITS; COMMUNITY-BASED INNOVATIONS; CONSISTENCY; CONTINGENCY FACTORS; INNOVATION MANAGEMENT; MANUFACTURER STRATEGY; MARKETING EFFECT; OPEN INNOVATION; USER INNOVATION;

PRODUCT DEVELOPMENT;

EID: 80053027807     PISSN: 02675730     EISSN: None     Source Type: Journal    
DOI: 10.1504/IJTM.2011.042460     Document Type: Article

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