Theory of international public relations, the internet, and activism: a personal reflection

Journal of Public Relations Research

Volumn 20, Issue 1, 2007, Pages 138-157

  Wakefield, Robert I ^a  

^a BRIGHAM YOUNG UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 80052918709     PISSN: 1062726X     EISSN: 1532754X     Source Type: Journal    
DOI: 10.1080/10627260701727069     Document Type: Article

References (59)

1. Anderson, G., 1989. “ A global look at public relations ”. In Experts in action, 2nd ed, Edited by: Cantor, B., 412–422. White Plains, NY: Longman.
2. Bardan, N., 2003. Rupturing public relations metanarratives: The example of India. Journal of Public Relations Research, 15: 225–248.
3. Clarke, T., 2006. Lipstick on a pig: Winning in the no-spin era by someone who knows the game, New York: Free Press.
4. Culbertson, H. M., and Chen, N., 1996. International public relations: A comparative analysis, Mahwah, NJ: Lawrence Erlbaum Associates, Inc.
5. Culbertson, H. M., and Jeffers, D. W., 1992. The social, political, and economic contexts: Keys in educating true public relations professionals. Public Relations Review, 11: 5–21.
6. Dicken, P., 1998. Global shift: Transforming the world economy, 3rd ed, London: Paul Chapman.
7. Dozier, D., Grunig, L., and Grunig, J., 1995. Manager's guide to excellence in public relations and communication management, Mahwah, NJ: Lawrence Erlbaum Associates, Inc.
8. Foster, L., 1998. “ Atlas award lecture on international public relations. ”. In International Section Monography, II, New York: Public Relations Society of America.
9. Friedman, T. L., 2000. The Lexus and the olive tree, New York: Anchor Books.
10. Friedman, T. L., 2006. The world is flat: A brief history of the twenty-first century, New York: Farrar, Straus, and Giroux.
11. Funakawa, A., 1997. Transcultural management: A new approach for global organizations, San Francisco: Jossey-Bass.
12. Geertz, C., 1973. The interpretation of cultures, New York: Basic Books.
13. Grunig, J. E., ed. 1992. Excellence in public relations and communication management, Hillsdale, NJ: Lawrence Erlbaum Associates, Inc.
14. Grunig, J. E., 2006. Furnishing the edifice: Research on public relations as a strategic management function. Journal of Public Relations Research, 18: 151–176.
15. Grunig, L. A., 1992. “ Activism: How it limits the effectiveness of organizations and how excellent public relations departments respond ”. In Excellence in public relations and communication management, Edited by: Grunig, J. E., 503–530. Hillsdale, NJ: Lawrence Erlbaum Associates, Inc.
16. Grunig, L. A., Grunig, J. E., and Dozier, D. M., 2002. Excellent public relations and effective organizations. A study of communication management in three countries, Mahwah, NJ: Lawrence Erlbaum Associates, Inc.
17. Grunig, L. A., Grunig, J. E., and Veri, D. M., 1998. Are the IABC's excellence principles generic? Comparing Slovenia and the United States, the United Kingdom, and Canada. Journal of Communication Management, 2: 335–356.
18. Hackett, R. A., and Zhao, Y., 2005. Democratizing global media: One world, many struggles, Lanham, MD: Rowman and Littlefield.
19. Heath, R. L., ed. 2000. The handbook of public relations, Thousand Oaks, CA: Sage.
20. Heath, R. L., ed. 2004. Encyclopedia of public relations, Thousand Oaks, CA: Sage.
21. Heath, R. L., and Coombs, W. T., 2006. Today's public relations: An introduction, Thousand Oaks, CA: Sage.
22. Holtzhausen, D. R., 2007. “ Activism ”. In The future of excellence in public relations and communication management: Challenges for the next generation, Edited by: Toth, E. L., 357–379. Mahwah, NJ: Lawrence Erlbaum Associates, Inc.
23. Holtzhausen, D. R., Petersen, B. K., and Tindall, N. T. J., 2003. Exploding the myth of the symmetrical/asymmetrical dichotomy: Public relations models in the new South Africa. Journal of Public Relations Research, 15: 305–341.
24. Huang, Y. H., 2007. “ A revisit of symmetrical communication from an international perspective: Status, effect, and future research directions ”. In The future of excellence in public relations and communication management: Challenges for the next generation, Edited by: Toth, E. L., 235–262. Mahwah, NJ: Lawrence Erlbaum Associates, Inc.
25. Hung, C. F., 2005. Exploring types of organization–Public relationships and their implications for relationship management in public relations. Journal of Public Relations Research, 17: 393–425.
26. Lim, S., Goh, J., and Sriramesh, K., 2005. Applicability of the generic principles of excellent public relations in a different cultural context: The case study of Singapore. Journal of Public Relations Research, 17: 315–340.
27. Lachance, P., 1997. “ The new power of NGOs as viewed from Canada ”. In The New Power of Non-Governmental Organizations, New York, PRSA: Monograph of the International Section, PRSA.
28. thanniversary conference, Cambridge, MA. Retrieved September 10, 2006 from http://www.caseplace.org
29. Molleda, J. C., and Laskin, A. V., 2005. Global, international, comparative, and regional public relations knowledge from 1990 to 2005: A quantitative content analysis of academic and trade publications, Miami, FL: Institute for Public Relations.
30. Montenegro, S. L., 2003. “ Public relations in Latin America: A survey of professional practice of multinational firms ”. In Toward the common good: Perspectives in international public relations, Edited by: Tilson, D. J., and Alozie, E. L., New York: Pearson, Allyn, & Bacon.
31. Morley, M., 1998. Managing your global reputation, London: Macmillan Press.
32. Moss, D., and DeSanto, B., eds. 2001. Public relations cases: International perspectives, New York: Routledge.
33. Murphy, P., 1991. “ The limits of symmetry: A game theory approach to symmetric and asymmetric public relations ”. In Public relations research annual, 3, Edited by: Grunig, L. A., and Grunig, J. E., 115–132. Hillsdale, NJ: Lawrence Erlbaum Associates, Inc.
34. Newsom, D., VanSlyke, Turk J., and Kruckeberg, D., 2007. This is PR: The realities of public relations, Belmont, CA: Wadsworth.
35. Nigh, D., and Cochran, P., 1987. Issues management and the multinational enterprise. Management International Review, 27: 4–12.
36. Ogbondah, C. W., and George, A., 2003. “ Fire at Nigeria's treasure base: An analysis of Shell Petroleum's public relations strategies in the wake of the Niger Delta crisis ”. In Toward the common good: Perspectives in international public relations, Edited by: Tilson, D. J., and Alozie, E. L., New York: Pearson, Allyn, & Bacon.
37. Pauly, J., February 1991. “ A beginner's guide to doing qualitative research in mass communication. ”. In Journalism Monographs Vol. 125, February, 1–29.
38. Reed, J. M., 1989. International media relations: Avoid self-binding. Public Relations Quarterly, 34 (2): 12–15.
39. Rose, M., 1991. Activism in the 90s: Changing roles for public relations. Public Relations Quarterly, 36 (3): 28–32.
40. Rudgard, A., 2003. “ Serving public relations globally: The agency perspective ”. In The global public relations handbook: Theory, research, and practice, Edited by: Sriramesh, K., and Veri, D., 459–477. Mahwah, NJ: Lawrence Erlbaum Associates, Inc.
41. Schoenberger, K., 2000. Levi's children: Coming to terms with human rights in the global marketplace, New York: Atlantic Monthly Press.
42. Spicer, C., 1997. Organizational public relations: A political perspective, Mahwah, NJ: Lawrence Erlbaum Associates, Inc.
43. Sriramesh, K., 1992. Societal culture and public relations: Ethnographic evidence from India. Public Relations Review, 18: 201–211.
44. Sriramesh, K., 2003. “ Introduction ”. In The global public relations handbook: Theory, research, and practice, Edited by: Sriramesh, K., and Veri, D., xxv–xxxvi. Mahwah, NJ: Lawrence Erlbaum Associates, Inc.
45. Sriramesh, K., and Veri, D., 2003. The global public relations handbook: Theory, research, and practice, Mahwah, NJ: Lawrence Erlbaum Associates, Inc.
46. Stoker, K. L., and Tusinski, K. A., 2006. Reconsidering public relations' infatuation with dialogue: Why engagement and reconciliation can be more ethical than symmetry and reciprocity. Journal of Mass Media Ethics, 21 (2&3): 156–176.
47. Tilson, D. J., and Alozie, E. L., 2003. Toward the common good: Perspectives in international public relations, New York: Pearson, Allyn, & Bacon.
48. Toth, E. L., 2007. The future of excellence in public relations and communication management: Challenges for the next generation, Mahwah, NJ: Lawrence Erlbaum Associates, Inc.
49. Traverse-Healy, T., 1991. “ The corporate aspect ”. In International public relations in practice, Edited by: Nally, M., 31–39. London: Kogan-Page.
50. Van der Meiden, A., 1993. Public relations and ‘other’ modalities of professional communication: Asymmetric presuppositions for a new theoretical discussion. International Public Relations Review, 16 (3): 8–11.
51. Veri, D., 2003. “ Public relations of movers and shakers: Transnational corporations ”. In The global public relations handbook: Theory, research, and practice, Edited by: Sriramesh, K., and Veri, D., 478–489. Mahwah, NJ: Lawrence Erlbaum Associates, Inc.
52. Veri, D., Grunig, L., and Grunig, J., 1996. “ Global and specific principles of public relations: Evidence from Slovenia ”. In International public relations: A comparative analysis, Edited by: Culbertson, H., and Chen, N., 31–65. Mahwah, NJ: Lawrence Erlbaum Associates, Inc.
53. Wakefield, R., 1996. “ Interdisciplinary theoretical foundations for international public relations ”. In International public relations: A comparative analysis, Edited by: Culbertson, H., and Chen, N., 17–30. Mahwah, NJ: Lawrence Erlbaum Associates, Inc.
54. Wakefield, R., 1997. International public relations: A theoretical approach to excellence based on a worldwide Delphi study, Dissertation published by the University of Maryland-College Park.
55. Wakefield, R., World-class public relations: A model for effective public relations in the multinational. Presented at the 6th annual International Public Relations Research Symposium, Bled. July. Slovenia
56. Wakefield, R., 2000a. “ Preliminary Delphi research on international public relations programming ”. In Perspectives on public relations research, Edited by: Moss, D., Veri, D., and Warnaby, G., 179–208. London: Routledge.
57. Wakefield, R., 2000b. World-class public relations: A model for effective public relations in the multinational. Journal of Communication Management, 5: 59–71.
58. Wakefield, R., 2001. “ Public relations in the multinational organization ”. In Handbook of public relations, Edited by: Heath, R. L., 639–648. Thousand Oaks, CA: Sage.
59. Wilcox, D. L., Cameron, G. T., Ault, P., and Agee, W. K., 2007. Public relations strategies and tactics, 8th, Boston: Pearson Education.