-
2
-
-
84970273225
-
From the Atlantic to the Pacific century: Cross-cultural management reviewed
-
Adler, N., Doktor, R. and Redding, S. G. (1986) ‘From the Atlantic to the Pacific century: cross-cultural management reviewed’, Journal of Management, 12 (2) 295-318.
-
(1986)
Journal of Management
, vol.12
, Issue.2
, pp. 295-318
-
-
Adler, N.1
Doktor, R.2
Redding, S.G.3
-
4
-
-
33644515952
-
A global look at public relations
-
B. Cantor (ed.), 2nd edn, White Plains NY: Longman
-
Anderson, G. (1989) ‘A global look at public relations’, in B. Cantor (ed.) Experts in Action, 2nd edn, White Plains NY: Longman.
-
(1989)
Experts in Action
-
-
Anderson, G.1
-
5
-
-
84905322912
-
“International PR�?: A misnomer
-
Angell, R. J. (1990) ' “International PR�?: a misnomer’, Public Relations Journal, 46 (10) 8.
-
(1990)
Public Relations Journal
, vol.46
, Issue.10
, pp. 8
-
-
Angell, R.J.1
-
6
-
-
3042872414
-
Marketing management bases for international market segmentation; an alternate look at the standardization/customization debate
-
Baalbaki, I. B. and Malhotra, N. K. (1993) ‘Marketing management bases for international market segmentation; an alternate look at the standardization/customization debate’, International Marketing Review, 10 (1) 19-44.
-
(1993)
International Marketing Review
, vol.10
, Issue.1
, pp. 19-44
-
-
Baalbaki, I.B.1
Malhotra, N.K.2
-
8
-
-
85070299045
-
Corporate communications boost bottom line, study finds
-
12 February, 7-D
-
Baldwin, P. (1991) ‘Corporate communications boost bottom line, study finds’, Dallas Morning News, 12 February, 7-D.
-
(1991)
Dallas Morning News
-
-
Baldwin, P.1
-
10
-
-
0001253862
-
International public relations: Critique and reformulation
-
Botan, C. (1992) ‘International public relations: critique and reformulation’, Public Relations Review, 18 (2) 149-59.
-
(1992)
Public Relations Review
, vol.18
, Issue.2
, pp. 149-159
-
-
Botan, C.1
-
11
-
-
0024910944
-
Between blueprint and process: A structured flexibility approach to development management
-
Brinkerhoff, D. W. and Ingle, M. D. (1989) ‘Between blueprint and process: a structured flexibility approach to development management’, Public Administration and Development, 9 (5) 487-503.
-
(1989)
Public Administration and Development
, vol.9
, Issue.5
, pp. 487-503
-
-
Brinkerhoff, D.W.1
Ingle, M.D.2
-
12
-
-
84951270086
-
Establishing a more strategic role in PR practice: Why, how and when?
-
Carrington, J. (1992) ‘Establishing a more strategic role in PR practice: why, how and when?', Public Relations Quarterly, 37 (1) 45-7.
-
(1992)
Public Relations Quarterly
, vol.37
, Issue.1
, pp. 45-47
-
-
Carrington, J.1
-
13
-
-
0003688445
-
-
Glenview IL: Scott, Foresman
-
Delbecq, A. L., Van de Ven, A. H. and Gustafson, D. H. (1975) Group Techniques for Program Planning: A Guide to Nominal Group and Delphi Processes, Glenview IL: Scott, Foresman.
-
(1975)
Group Techniques for Program Planning: A Guide to Nominal Group and Delphi Processes
-
-
Delbecq, A.L.1
Van de Ven, A.H.2
Gustafson, D.H.3
-
15
-
-
84909883657
-
Public relations in the year 2000
-
Dowling, J. H. (1990) ‘Public relations in the year 2000', Public Relations Journal, 46 (1) 6, 36.
-
(1990)
Public Relations Journal
, vol.46
, Issue.1
-
-
Dowling, J.H.1
-
17
-
-
84910707357
-
Conceptualizing intercultural communication
-
New Brunswick NJ: Transaction Books
-
Ellingsworth, H. W. (1977) ‘Conceptualizing intercultural communication’, in Communication Yearbook I, New Brunswick NJ: Transaction Books.
-
(1977)
Communication Yearbook I
-
-
Ellingsworth, H.W.1
-
18
-
-
38249008495
-
Public relations in the global village: An American perspective
-
Epley, J. S. (1992) ‘Public relations in the global village: an American perspective’, Public Relations Review, 18 (2) 109-16.
-
(1992)
Public Relations Review
, vol.18
, Issue.2
, pp. 109-116
-
-
Epley, J.S.1
-
19
-
-
30244503821
-
Needed: A new US perspective on global public relations
-
Farinelli, J. L. (1990) ‘Needed: a new US perspective on global public relations’, Public Relations Journal, 46 (11) 18-19, 42.
-
(1990)
Public Relations Journal
, vol.46
, Issue.11
-
-
Farinelli, J.L.1
-
21
-
-
0026885522
-
92 IPRA president tracks global issues
-
Fry, S. L. (1992) ''92 IPRA president tracks global issues’, Public Relations Journal, 48 (3) 25-6.
-
(1992)
Public Relations Journal
, vol.48
, Issue.3
, pp. 25-26
-
-
Fry, S.L.1
-
22
-
-
85070268524
-
-
paper presented at the Association for the Advancement of Policy, Research and Development in the Third World, Orlando FL
-
Grunig, J. E. (1992a) ‘Generic and specific concepts of multi-cultural public relations’, paper presented at the Association for the Advancement of Policy, Research and Development in the Third World, Orlando FL.
-
(1992)
Generic and specific concepts of multi-cultural public relations
-
-
Grunig, J.E.1
-
25
-
-
0011432393
-
Conceptual differences in public relations and marketing: The case of health-care organizations
-
Grunig, J. E. and Grunig, L. A. (1991) ‘Conceptual differences in public relations and marketing: the case of health-care organizations’, Public Relations Review, 17 (3) 257-78.
-
(1991)
Public Relations Review
, vol.17
, Issue.3
, pp. 257-278
-
-
Grunig, J.E.1
Grunig, L.A.2
-
28
-
-
85067034258
-
Court-ordered relief from sex discrimination in the foreign service: Implications for women working in development communication
-
L. A. Grunig and J. E. Grunig (eds), Hillsdale NJ: Lawrence Erlbaum
-
Grunig, L. A. (1991) ‘Court-ordered relief from sex discrimination in the foreign service: implications for women working in development communication’, in L. A. Grunig and J. E. Grunig (eds) Public Relations Research Annual, vol. 3, Hillsdale NJ: Lawrence Erlbaum, 85-115.
-
(1991)
Public Relations Research Annual
, vol.3
, pp. 85-115
-
-
Grunig, L.A.1
-
29
-
-
38249009966
-
Strategic public relations constituencies on a global scale
-
Grunig, L. A. (1992a) ‘Strategic public relations constituencies on a global scale’, Public Relations Review, 18 (2) 127-36.
-
(1992)
Public Relations Review
, vol.18
, Issue.2
, pp. 127-136
-
-
Grunig, L.A.1
-
30
-
-
0001345844
-
Activism: How it limits the effectiveness of organizations and how excellent public relations departments respond
-
J. E. Grunig (ed.), Hillsdale NJ:Lawrence Erlbaum
-
Grunig, L. A. (1992b) ‘Activism: how it limits the effectiveness of organizations and how excellent public relations departments respond’, in J. E. Grunig (ed.) Excellence in Public Relations and Communication Management, Hillsdale NJ:Lawrence Erlbaum.
-
(1992)
Excellence in Public Relations and Communication Management
-
-
Grunig, L.A.1
-
33
-
-
3142531848
-
Global communications comes of age: Five case histories prove power of integrated messages
-
Hauss, D. (1993) ‘Global communications comes of age: five case histories prove power of integrated messages’, Public Relations Journal, 49 (8) 22-6.
-
(1993)
Public Relations Journal
, vol.49
, Issue.8
, pp. 22-26
-
-
Hauss, D.1
-
35
-
-
0010860547
-
-
5th edn, Monterey CA: Brooks/Cole
-
Hennessy, B. (1985) Public Opinion, 5th edn, Monterey CA: Brooks/Cole.
-
(1985)
Public Opinion
-
-
Hennessy, B.1
-
36
-
-
0011434705
-
Public relations as a weapon of modern warfare
-
Hiebert, R. E. (1991) ‘Public relations as a weapon of modern warfare’, Public Relations Review, 17 (2) 107-16.
-
(1991)
Public Relations Review
, vol.17
, Issue.2
, pp. 107-116
-
-
Hiebert, R.E.1
-
37
-
-
38249007847
-
Global public relations in a post-communist world: A new model
-
Hiebert, R. E. (1992) ‘Global public relations in a post-communist world: a new model’, Public Relations Review, 18 (2) 117-26.
-
(1992)
Public Relations Review
, vol.18
, Issue.2
, pp. 117-126
-
-
Hiebert, R.E.1
-
38
-
-
0004881727
-
-
Brussels: Europublications
-
Hill, R. (1992) We Europeans, Brussels: Europublications.
-
(1992)
We Europeans
-
-
Hill, R.1
-
41
-
-
85053566476
-
Global marketing: Stop, look and listen
-
Howard, C. M. and Mathews, W. (1986) ‘Global marketing: stop, look and listen’, Public Relations Quarterly, 31 (2) 10-11.
-
(1986)
Public Relations Quarterly
, vol.31
, Issue.2
, pp. 10-11
-
-
Howard, C.M.1
Mathews, W.2
-
42
-
-
0038664675
-
Spain gains world attention as public relations comes of age
-
Josephs, R. and Josephs, J. W. (1992) ‘Spain gains world attention as public relations comes of age’, Public Relations Journal, 48 (5) 18-22.
-
(1992)
Public Relations Journal
, vol.48
, Issue.5
, pp. 18-22
-
-
Josephs, R.1
Josephs, J.W.2
-
44
-
-
85070338838
-
International public relations: An overview
-
B. Cantor (ed.), 2nd edn, White Plains NY: Longman
-
Kohara, T. (1989) ‘International public relations: an overview’, in B. Cantor (ed.) Experts in Action, 2nd edn, White Plains NY: Longman.
-
(1989)
Experts in Action
-
-
Kohara, T.1
-
46
-
-
58149372210
-
Multiple measurements of public relations
-
Lesly, P. (1986) ‘Multiple measurements of public relations’, Public Relations Review, 12 (2) 3-8.
-
(1986)
Public Relations Review
, vol.12
, Issue.2
, pp. 3-8
-
-
Lesly, P.1
-
51
-
-
85131715625
-
Cross-cultural management research: Trend and future directions
-
Negandhi, A. (1983) ‘Cross-cultural management research: trend and future directions’, Journal of International Business Studies, fall, 17-28.
-
(1983)
Journal of International Business Studies
-
-
Negandhi, A.1
-
52
-
-
0002319842
-
Issues management and the multinational enterprise
-
Nigh, D. and Cochran, P. L. (1994) ‘Issues management and the multinational enterprise’, Management International Review, 27 (1) 4-12.
-
(1994)
Management International Review
, vol.27
, Issue.1
, pp. 4-12
-
-
Nigh, D.1
Cochran, P.L.2
-
53
-
-
0008108820
-
PR without boundaries: Is globalization an option?
-
Ovaitt, F. Jr (1988) ‘PR without boundaries: is globalization an option?', Public Relations Quarterly, 33 (1) 5-9.
-
(1988)
Public Relations Quarterly
, vol.33
, Issue.1
, pp. 5-9
-
-
Ovaitt, F.1
-
54
-
-
0001857698
-
A beginner’s guide to doing qualitative research in mass communication’
-
February
-
Pauly, J. (1991) ‘A beginner’s guide to doing qualitative research in mass communication’, Journalism Monographs, 125, February.
-
(1991)
Journalism Monographs
, pp. 125
-
-
Pauly, J.1
-
56
-
-
38149145224
-
Flying different skies: How cultures respond to airline disasters
-
Pinsdorf, M. K. (1991) ‘Flying different skies: how cultures respond to airline disasters’, Public Relations Review, 17 (1) 37-56.
-
(1991)
Public Relations Review
, vol.17
, Issue.1
, pp. 37-56
-
-
Pinsdorf, M.K.1
-
57
-
-
79551529024
-
Working with activist groups
-
Pires, M. A. (1989) ‘Working with activist groups’, Public Relations Journal, 45 (4) 30-2.
-
(1989)
Public Relations Journal
, vol.45
, Issue.4
, pp. 30-32
-
-
Pires, M.A.1
-
58
-
-
84914906834
-
International media relations: Avoid self-binding
-
Reed, J. M. (1989) ‘International media relations: avoid self-binding’, Public Relations Quarterly, 34 (2) 12-15.
-
(1989)
Public Relations Quarterly
, vol.34
, Issue.2
, pp. 12-15
-
-
Reed, J.M.1
-
59
-
-
85064297416
-
Taking on the world: Global affiliates challenge the big guys
-
Reisman, J. (1990) ‘Taking on the world: global affiliates challenge the big guys’, Public Relations Journal, 46 (3) 18-24.
-
(1990)
Public Relations Journal
, vol.46
, Issue.3
, pp. 18-24
-
-
Reisman, J.1
-
60
-
-
84970481866
-
Recent developments in international management research
-
Ricks, D., Toyne, B. and Martinez, Z. (1990) ‘Recent developments in international management research’, Journal of Management, 16 (2) 219-53.
-
(1990)
Journal of Management
, vol.16
, Issue.2
, pp. 219-253
-
-
Ricks, D.1
Toyne, B.2
Martinez, Z.3
-
61
-
-
0011560773
-
Model building in organizational/cross-cultural research: The need for multiple methods, indices and cultures
-
Rieger, F. and Wong-Rieger, D. (1988) ‘Model building in organizational/cross-cultural research: the need for multiple methods, indices and cultures’, International Studies of Management and Organizations, 19 (3) 19-30.
-
(1988)
International Studies of Management and Organizations
, vol.19
, Issue.3
, pp. 19-30
-
-
Rieger, F.1
Wong-Rieger, D.2
-
62
-
-
0002434871
-
Mapping the global condition: Globalization as the central concept
-
M. Featherstone (ed.), London: Sage
-
Robertson, R. (1990) ‘Mapping the global condition: globalization as the central concept’, in M. Featherstone (ed.) Global Culture: Nationalism, Globalization and Modernity, London: Sage.
-
(1990)
Global Culture: Nationalism, Globalization and Modernity
-
-
Robertson, R.1
-
63
-
-
0002564798
-
Activism in the 90s: Changing roles for public relations
-
Rose, M. (1991) ‘Activism in the 90s: changing roles for public relations’, Public Relations Quarterly, 36 (3) 28-32.
-
(1991)
Public Relations Quarterly
, vol.36
, Issue.3
, pp. 28-32
-
-
Rose, M.1
-
65
-
-
38149144663
-
Six years and counting: Learning from crisis management at Bhopal
-
Sen, F. and Egelhoff, W. G. (1991) ‘Six years and counting: learning from crisis management at Bhopal’, Public Relations Review, 17 (1) 69-83.
-
(1991)
Public Relations Review
, vol.17
, Issue.1
, pp. 69-83
-
-
Sen, F.1
Egelhoff, W.G.2
-
66
-
-
38249008722
-
The impact of social and cultural conditioning on global public relations
-
Sharpe, M. L. (1992) ‘The impact of social and cultural conditioning on global public relations’, Public Relations Review, 18 (2) 103-7.
-
(1992)
Public Relations Review
, vol.18
, Issue.2
, pp. 103-107
-
-
Sharpe, M.L.1
-
67
-
-
0042506559
-
Societal culture and public relations: Ethnographic evidence from India
-
Sriramesh, K. (1992) ‘Societal culture and public relations: ethnographic evidence from India’, Public Relations Review, 18 (2) 201-11.
-
(1992)
Public Relations Review
, vol.18
, Issue.2
, pp. 201-211
-
-
Sriramesh, K.1
-
69
-
-
0346689741
-
PR’s future is here: Worldwide, integrated communications
-
Stanton, E. M. (1992) ‘PR’s future is here: worldwide, integrated communications’, Public Relations Quarterly, 37 (1) 46-7.
-
(1992)
Public Relations Quarterly
, vol.37
, Issue.1
, pp. 46-47
-
-
Stanton, E.M.1
-
71
-
-
0347967294
-
Broadening research in public affairs
-
Toth, E. L. (1986) ‘Broadening research in public affairs’, Public Relations Review, 12 (2) 27-36.
-
(1986)
Public Relations Review
, vol.12
, Issue.2
, pp. 27-36
-
-
Toth, E.L.1
-
73
-
-
84979744110
-
Forecasting tomorrow’s public relations
-
VanSlyke Turk, J. (1986) ‘Forecasting tomorrow’s public relations’, Public Relations Review, 12 (3) 12-21.
-
(1986)
Public Relations Review
, vol.12
, Issue.3
, pp. 12-21
-
-
VanSlyke Turk, J.1
-
74
-
-
85070280060
-
-
paper presented to the International Conference on The State of Education and Development, Association for the Advancement of Policy, Research and Development in the Third World, Cairo
-
Verèiè, D., Grunig, L. A. and Grunig, J. E. (1993) ‘Global and specific principles of public relations: evidence from Slovenia’, paper presented to the International Conference on The State of Education and Development, Association for the Advancement of Policy, Research and Development in the Third World, Cairo.
-
(1993)
Global and specific principles of public relations: Evidence from Slovenia
-
-
Verèiè, D.1
Grunig, L.A.2
Grunig, J.E.3
-
75
-
-
85070306259
-
Closing the gap: New approaches to international media relations
-
Vogl, F. (1990) ‘Closing the gap: new approaches to international media relations’, Public Relations Journal, 46 (7) 18-20.
-
(1990)
Public Relations Journal
, vol.46
, Issue.7
, pp. 18-20
-
-
Vogl, F.1
-
76
-
-
0003911537
-
-
3rd edn, New York: HarperCollins
-
Wilcox, D., Ault, P. H. and Agee, W. K. (1992) Public Relations: Strategies and Tactics, 3rd edn, New York: HarperCollins.
-
(1992)
Public Relations: Strategies and Tactics
-
-
Wilcox, D.1
Ault, P.H.2
Agee, W.K.3
-
77
-
-
84909938847
-
Globalization: Are we up to the challenges?
-
Wilkinson, A. (1990) ‘Globalization: are we up to the challenges?', Public Relations Journal, 46 (1) 12-13.
-
(1990)
Public Relations Journal
, vol.46
, Issue.1
, pp. 12-13
-
-
Wilkinson, A.1
|