Factors influencing consumers' evaluation and adoption intention of really - New products or services: Prior knowledge, innovativeness and timing of product evaluation

Advances in Consumer Research

Volumn 35, Issue , 2008, Pages 416-422

  Wang, Qing ^a   Dacko, Scott ^a   Gad, Marwa ^a  

^a UNIVERSITY OF WARWICK   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 80052869648     PISSN: 00989258     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Conference Paper

References (20)

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