Multiple roles for minority sources in persuasion and resistance

Minority Influence and Innovation: Antecedents, Processes and Consequences

Volumn , Issue , 2009, Pages 105-130

  Tormala, Zakary L ^a   Petty, Richard E ^b   DeSensi, Victoria L ^c  

^a STANFORD UNIVERSITY   (United States)

^b OHIO STATE UNIVERSITY   (United States)

^c INDIANA UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 80052597172     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4324/9780203865552     Document Type: Chapter

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