Resistance to persuasion and attitude certainty: The moderating role of elaboration

Personality and Social Psychology Bulletin

Volumn 30, Issue 11, 2004, Pages 1446-1457

  Tormala, Zakary L ^a   Petty, Richard E ^b  

^a INDIANA UNIVERSITY   (United States)

^b OHIO STATE UNIVERSITY   (United States)

Author keywords

Attitude strength; Attitudes; Certainty; Metacognition; Persuasion; Resistance

Indexed keywords

ARTICLE; ATTITUDE; CLINICAL TRIAL; COGNITION; CONTROLLED CLINICAL TRIAL; CONTROLLED STUDY; HUMAN; PERSUASIVE COMMUNICATION; RANDOMIZED CONTROLLED TRIAL; REGRESSION ANALYSIS; UNITED STATES;

ATTITUDE; COGNITION; HUMANS; OHIO; PERSUASIVE COMMUNICATION; REGRESSION ANALYSIS;

EID: 7544222939     PISSN: 01461672     EISSN: None     Source Type: Journal    
DOI: 10.1177/0146167204264251     Document Type: Article

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