On internationally marketing Jiuzhaigou national park after Wenchuan earthquake

Journal of China Tourism Research

Volumn 6, Issue 3, 2010, Pages 310-324

  Cheng, Shaowen ^a,b   Zhang, Jie ^b   Zhu, Zhongfu ^c   Xu, Feifei ^d  

^a CENTRAL CHINA NORMAL UNIVERSITY   (China)

^b NANJING UNIVERSITY   (China)

^c Jiuzhaigou National Park Authority   (China)

^d BOURNEMOUTH UNIVERSITY   (United Kingdom)

Author keywords

Jiuzhaigou national park; Marketing; National park; Postdisaster

Indexed keywords

EID: 79960880338     PISSN: 19388160     EISSN: 19388179     Source Type: Journal    
DOI: 10.1080/19388160.2010.505136     Document Type: Article

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