The impact of a firm's make, pseudo-make, or buy strategy on product performance

Journal of Operations Management

Volumn 29, Issue 4, 2011, Pages 289-304

  Park, Jin Kyu ^a   Ro, Young K ^b  

^a Chung Ang University   (South Korea)

^b UNIVERSITY OF MICHIGAN DEARBORN   (United States)

Author keywords

Make pseudo make buy sourcing strategy; Modular integral product architecture; U.S. bicycle industry

Indexed keywords

INTEGRAL FORM; KNOWLEDGE-BASED VIEWS; MAKE-OR-BUY; MANAGERIAL IMPLICATIONS; PRODUCT ARCHITECTURE; PRODUCT PERFORMANCE; SOURCING STRATEGIES; U.S. BICYCLE INDUSTRY;

BICYCLES; INDUSTRY; KNOWLEDGE BASED SYSTEMS;

ARCHITECTURE;

EID: 79952772429     PISSN: 02726963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jom.2010.08.004     Document Type: Article

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