A study of merchandise information and interface design on B2C websites

Journal of Marine Science and Technology

Volumn 19, Issue 1, 2011, Pages 15-25

  Kuo, Hui Ming ^a   Chen, Cheng Wu ^b   Chen, Ching Wen ^b  

^a SHU TE UNIVERSITY   (Taiwan)

^b NATIONAL KAOHSIUNG UNIVERSITY OF APPLIED SCIENCES   (Taiwan)

Author keywords

B2C; Shopping; Supporting interface design; Website information

Indexed keywords

B2C; BARRIER-FREE; BEHAVIORAL MODEL; INTERFACE DESIGNS; INTERNATIONAL BUSINESS; INTERNET SHOPPING; ONLINE SHOPPING; PROCEDURAL STEPS; PRODUCT CATEGORIES; SHOPPING; STRUCTURAL BASIS; SUPPORTING INTERFACE DESIGN; USER INTERFACE DESIGNS;

CUSTOMER SATISFACTION; ELECTRONIC COMMERCE; INTERNET; PURCHASING; SALES; USER INTERFACES;

DESIGN;

EID: 79952590821     PISSN: 10232796     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

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