Theory of attractive quality and life cycles of quality attributes

TQM Journal

Volumn 23, Issue 2, 2011, Pages 235-246

  Löfgren, Martin ^a   Witell, Lars ^a,b   Gustafsson, Anders ^a  

^a KARLSTAD UNIVERSITY   (Sweden)

^b LINKÖPING UNIVERSITY   (Sweden)

Author keywords

Customer satisfaction; Quality

Indexed keywords

DESIGN/METHODOLOGY/APPROACH; EMPIRICAL EVIDENCE; EMPIRICAL INVESTIGATION; QUALITY; QUALITY ATTRIBUTES; TWO-POINT;

CUSTOMER SATISFACTION; RESEARCH; SALES;

LIFE CYCLE;

EID: 79952401001     PISSN: 17542731     EISSN: None     Source Type: Journal    
DOI: 10.1108/17542731111110267     Document Type: Article

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