Competitive intelligence in practice: Empirical evidence from the UK retail banking sector

Journal of Marketing Management

Volumn 25, Issue 9-10, 2009, Pages 941-964

  Wright, Sheila ^a   Eid, Elsayed R ^b   Fleisher, Craig S ^c  

^a DE MONTFORT UNIVERSITY   (United Kingdom)

^b SUEZ CANAL UNIVERSITY   (Egypt)

^c School of Business and Public Management   (United States)

Author keywords

Competitive intelligence; Empirical; Retail banking; UK

Indexed keywords

EID: 78650291704     PISSN: 0267257X     EISSN: 14721376     Source Type: Journal    
DOI: 10.1362/026725709X479318     Document Type: Article

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