Positive mood and resistance to temptation: The interfering influence of elevated arousal

Journal of Consumer Research

Volumn 37, Issue 4, 2010, Pages 698-711

  Fedorikhin, Alexander ^a   Patrick, Vanessa M ^b  

^a INDIANA UNIVERSITY   (United States)

^b UNIVERSITY OF HOUSTON   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 78649936423     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1086/655665     Document Type: Article

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