Promoting health (Implicitly)? A longitudinal content analysis of implicit health information in cigarette advertising, 1954-2003

Journal of Health Communication

Volumn 15, Issue 7, 2010, Pages 769-787

  Paek, Hye Jin ^a   Reid, Leonard N ^b   Choi, Hojoon ^b   Jeong, Hyun Ju ^a  

^a MICHIGAN STATE UNIVERSITY   (United States)

^b UNIVERSITY OF GEORGIA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ADVERTIZING; ARTICLE; ATTITUDE TO HEALTH; CONSUMER HEALTH INFORMATION; ECONOMICS; HEALTH PROMOTION; HUMAN; LEGAL ASPECT; LONGITUDINAL STUDY; PACKAGING; PUBLICATION; SMOKING; SOCIAL MARKETING; STATISTICS; TOBACCO INDUSTRY;

ADVERTISING AS TOPIC; CONSUMER HEALTH INFORMATION; HEALTH KNOWLEDGE, ATTITUDES, PRACTICE; HEALTH PROMOTION; HUMANS; LONGITUDINAL STUDIES; PERIODICALS AS TOPIC; PRODUCT PACKAGING; SMOKING; SOCIAL MARKETING; TOBACCO INDUSTRY;

EID: 78649496413     PISSN: 10810730     EISSN: 10870415     Source Type: Journal    
DOI: 10.1080/10810730.2010.514033     Document Type: Article

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