The international search for ethics norms: Which consumer behaviors do consumers consider (un)acceptable?

Journal of Services Marketing

Volumn 24, Issue 6, 2010, Pages 476-486

  Neale, Larry ^a   Fullerton, Sam ^b  

^a QUEENSLAND UNIVERSITY OF TECHNOLOGY   (Australia)

^b EASTERN MICHIGAN UNIVERSITY   (United States)

Author keywords

Consumer behaviour; Culture; Ethics; Services marketing

Indexed keywords

EID: 77957301152     PISSN: 08876045     EISSN: None     Source Type: Journal    
DOI: 10.1108/08876041011072591     Document Type: Article

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