Ready to buy or just browsing? Detecting web searcher goals from interaction data

SIGIR 2010 Proceedings - 33rd Annual International ACM SIGIR Conference on Research and Development in Information Retrieval

Volumn , Issue , 2010, Pages 130-137

  Guo, Qi ^a   Agichtein, Eugene ^a  

^a EMORY UNIVERSITY   (United States)

Author keywords

Search advertising; Search behavior modeling; User intent inference

Indexed keywords

AUTOMATIC SEARCHES; EXPERIMENTAL EVALUATION; INTENT INFERENCE; MOUSE MOVEMENTS; POTENTIAL APPLICATIONS; RECENT PROGRESS; SEARCH ADVERTISING; SEARCH BEHAVIOR; SEARCH RESULTS; SEARCH SESSIONS; USER BEHAVIORS; USER INTERACTION; USER STUDY; WEB SEARCHER; WEB SEARCHES;

BEHAVIORAL RESEARCH; INFORMATION RETRIEVAL;

WORLD WIDE WEB;

EID: 77956044077     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1145/1835449.1835473     Document Type: Conference Paper

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