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Volumn 29, Issue 3, 2010, Pages 438-455

Tunnel vision: Local behavioral influences on consumer decisions in product search

Author keywords

Behavioral decision theory; Consumer behavior; Consumer product search; Decision making; Search behavior

Indexed keywords


EID: 77954467764     PISSN: 07322399     EISSN: 1526548X     Source Type: Journal    
DOI: 10.1287/mksc.1090.0525     Document Type: Article
Times cited : (36)

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