Extended Framework for Modeling Choice Behavior

Marketing Letters

Volumn 10, Issue 3, 1999, Pages 187-203

  Ben Akiva, Moshe ^a   McFadden, Daniel ^b   Gärling, Tommy ^c   Gopinath, Dinesh ^d   Walker, Joan ^a   Bolduc, Denis ^e   Börsch Supan, Axel ^f   Delquié, Philippe ^g   Larichev, Oleg ^h   Morikawa, Taka ⁱ   Polydoropoulou, Amalia ^j   Rao, Vithala ^k  

^a MASSACHUSETTS INSTITUTE OF TECHNOLOGY   (United States)

^b UNIVERSITY OF CALIFORNIA   (United States)

^c UNIVERSITY OF GOTHENBURG   (Sweden)

^d Mercer Management Consulting   (United States)

^e UNIVERSITÉ LAVAL   (Canada)

^f UNIVERSITY OF MANNHEIM   (Germany)

^g Insead ^*

^h RUSSIAN ACADEMY OF SCIENCES   (Russian Federation)

ⁱ NAGOYA UNIVERSITY   (Japan)

^j UNIVERSITY OF THE AEGEAN   (Greece)

^k Department of Obstetrics Gynecology   (United States)

more..

Author keywords

Behavioral decision theory; Choice modeling; Latent constructs; Psychological factors; Rationality

Indexed keywords

EID: 0003185345     PISSN: 09230645     EISSN: None     Source Type: Journal    
DOI: 10.1023/A:1008046730291     Document Type: Article

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