Human values and attitudes toward bank services in Brazil

International Journal of Bank Marketing

Volumn 28, Issue 3, 2010, Pages 168-192

  Vinhal Nepomuceno, Marcelo ^a   Barreiros Porto, Juliana ^b  

^a Canada   (Canada)

^b UNIVERSIDADE CATÓLICA DE BRASÍLIA   (Brazil)

Author keywords

Attitudes; Banks; Brazil; Consumer behaviour; Financial services

Indexed keywords

EID: 77952215954     PISSN: 02652323     EISSN: None     Source Type: Journal    
DOI: 10.1108/02652321011036459     Document Type: Article

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