Communicating corporate responsibility through media

Progress in Industrial Ecology

Volumn 6, Issue 4, 2009, Pages 404-420

  Kujala, Johanna ^a   Toikka, Tiina ^a   Heikkinen, Anna ^a  

^a TAMPERE UNIVERSITY OF TECHNOLOGY   (Finland)

Author keywords

Corporate responsibility; Firm stakeholder relationships; Media texts; Ommunication; Onflict management; Ress releases; Takeholder salience; Ualitative content analysis

Indexed keywords

CORPORATE STRATEGY; MEDIA INDUSTRY; PULP AND PAPER INDUSTRY; STAKEHOLDER; THEORETICAL STUDY;

FINLAND; URUGUAY;

EID: 77950816401     PISSN: 14768917     EISSN: 14788764     Source Type: Journal    
DOI: 10.1504/PIE.2009.032327     Document Type: Article

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