How consumers perceive product appearance: The identification of three product appearance attributes

International Journal of Design

Volumn 3, Issue 3, 2009, Pages 27-35

  Blijlevens, Janneke ^a   Creusen, Marielle E H ^a   Schoormans, Jan P L ^a  

^a Swedish School of Economics and Business Administration   (Netherlands)

Author keywords

Appearance attributes; Consumer appearance perception; Product design

Indexed keywords

EID: 77950744910     PISSN: 19913761     EISSN: 1994036X     Source Type: Journal    
DOI: None     Document Type: Article

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