Goal attainment as a resource: The cushion effect in risky choice above a goal

Journal of Behavioral Decision Making

Volumn 23, Issue 2, 2010, Pages 191-202

  Jeffrey, Scott A ^a   Onay, Selcuk ^a   Larrick, Richard P ^b  

^a UNIVERSITY OF WATERLOO   (Canada)

^b DUKE UNIVERSITY   (United States)

Author keywords

Decision making; Emotions; Goals; Prospect theory

Indexed keywords

EID: 77950185720     PISSN: 08943257     EISSN: 10990771     Source Type: Journal    
DOI: 10.1002/bdm.645     Document Type: Article

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