A study of e-retailing management: Analysing the expectations and perceptions of Spanish consumers

International Journal of Consumer Studies

Volumn 31, Issue 6, 2007, Pages 613-622

  Fransi, Eduard Cristóbal ^a   Viadiu, Frederic Marimon ^b  

^a UNIVERSITY OF LLEIDA   (Spain)

^b UNIVERSITAT INTERNACIONAL DE CATALUNYA   (Spain)

Author keywords

E commerce; Internet; Marketing; Quality; Segmentation; Usability

Indexed keywords

EID: 76349117521     PISSN: 14706423     EISSN: 14706431     Source Type: Journal    
DOI: 10.1111/j.1470-6431.2007.00623.x     Document Type: Article

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