Encouraging extra-role behavior in a channel context: The role of economic-, social-, and justice-based sharedness mechanisms

Industrial Marketing Management

Volumn 39, Issue 2, 2010, Pages 195-201

  Ling yee, Li ^a  

^a LINGNAN UNIVERSITY   (Hong Kong)

Author keywords

Channel relationship performance; Contract; Extra role behavior; Procedural justice; Trust

Indexed keywords

EID: 75749139746     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2008.12.011     Document Type: Article

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