A framework for designing new products and services

International Journal of Market Research

Volumn 51, Issue 6, 2009, Pages 819-840

  Huertas García, Rubén ^a   Consolación Segura, Carolina ^b  

^a UNIVERSITY OF BARCELONA   (Spain)

^b UNIVERSITAT POLITÈCNICA DE CATALUNYA   (Spain)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 72449127179     PISSN: 14707853     EISSN: None     Source Type: Journal    
DOI: 10.2501/S1470785309200980     Document Type: Article

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