Identifying the influence of product design and usage situation on consumer choice

International Journal of Market Research

Volumn 47, Issue 6, 2005, Pages 667-686

  Romero De La Fuente, Jaime ^a   Guillén, María Jesús Yagüe ^a  

^a UNIVERSIDAD AUTÓNOMA DE MADRID   (Spain)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 28244474509     PISSN: 14707853     EISSN: None     Source Type: Journal    
DOI: 10.1177/147078530504700604     Document Type: Article

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