Understanding the Australian environmental volunteering market: A basis for behavioural change and a sustainable future

Australasian Marketing Journal

Volumn 17, Issue 4, 2009, Pages 192-203

  Randle, Melanie ^a   Dolnicar, Sara ^a  

^a UNIVERSITY OF WOLLONGONG   (Australia)

Author keywords

Competition; Environmental volunteering; Image; Market structure analysis; Segmentation; Social marketing

Indexed keywords

EID: 70349303708     PISSN: 14413582     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ausmj.2009.06.001     Document Type: Article

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