-
2
-
-
84888555086
-
-
Accessed 19 June 2008
-
Bradford, D.P. (2007) Is the emotion missing? Retrieved from www.quirks.com/articles/2007/20070103.aspx?searchID=14336729Scsort=58cpg=l. Accessed 19 June 2008.
-
(2007)
Is the Emotion Missing?
-
-
Bradford, D.P.1
-
5
-
-
0042185399
-
Internet research: The role of the focus group
-
Chase, L. & Alvarez, J. (2000) Internet research: the role of the focus group. Library & Information Science Research, 22, 4, pp. 357-396.
-
(2000)
Library & Information Science Research
, vol.22
, Issue.4
, pp. 357-396
-
-
Chase, L.1
Alvarez, J.2
-
6
-
-
33646185600
-
An assessment of equivalence between online and mail surveys in service research
-
Deutskens, E.C., de Ruyter, K. & Wetzeis, M.G.M. (2006) An assessment of equivalence between online and mail surveys in service research. Journal of Service Research, 8, 4, pp. 346-355.
-
(2006)
Journal of Service Research
, vol.8
, Issue.4
, pp. 346-355
-
-
Deutskens, E.C.1
De Ruyter, K.2
Wetzeis, M.G.M.3
-
7
-
-
3843085006
-
Response rate and response quality of internet-based surveys: An experimental study
-
Deutskens, E.C., de Ruyter, K., Wetzels, M.G.M. & Oosterveld, P. (2004) Response rate and response quality of internet-based surveys: an experimental study. Marketing Letters, 15, 1, pp. 21-36.
-
(2004)
Marketing Letters
, vol.15
, Issue.1
, pp. 21-36
-
-
Deutskens, E.C.1
De Ruyter, K.2
Wetzels, M.G.M.3
Oosterveld, P.4
-
8
-
-
0002433880
-
The use of focus groups for idea generation: The effects of group size, group type, acquaintanceship and the moderator on response quantity and quality
-
Fern, E.F. (1982) The use of focus groups for idea generation: the effects of group size, group type, acquaintanceship and the moderator on response quantity and quality. Journal of Marketing Research, 19, 1, pp. 1-13.
-
(1982)
Journal of Marketing Research
, vol.19
, Issue.1
, pp. 1-13
-
-
Fern, E.F.1
-
10
-
-
21744443743
-
Conducting on-line focus groups: A methodological discussion
-
Gaiser, T.J. (1997) Conducting on-line focus groups: a methodological discussion. Social Science Computer Review, 15, 2, pp. 135-144.
-
(1997)
Social Science Computer Review
, vol.15
, Issue.2
, pp. 135-144
-
-
Gaiser, T.J.1
-
12
-
-
84993042304
-
Online kwalitatief marketing onderzoek
-
A.E. Bronner, P. Dekker, A.J. Olivier, W.F. Van Raaij, M. Wedel & B Wierenga (eds) Haarlem: Uitgeverij De Vrieseborch
-
Groenland, E.A.G. (2002) Online Kwalitatief Marketing Onderzoek. In A.E. Bronner, P. Dekker, A.J. Olivier, W.F. Van Raaij, M. Wedel & B Wierenga (eds) Jaarboek 2000 MarktOnderzoekAssociatie: Onwtikkelingen in het Marktonderzoek. Haarlem: Uitgeverij De Vrieseborch, pp. 41-68.
-
(2002)
Jaarboek 2000 MarktOnderzoekAssociatie: Onwtikkelingen in Het Marktonderzoek
, pp. 41-68
-
-
Groenland, E.A.G.1
-
13
-
-
84888564177
-
Online group messaging: A technological spin on qualitative research
-
Hopewell, N. (2007) Online group messaging: a technological spin on qualitative research. Marketing News, 41, 14, p. 22.
-
(2007)
Marketing News
, vol.41
, Issue.14
, pp. 22
-
-
Hopewell, N.1
-
14
-
-
49749104514
-
More than the words: Using stance-shift analysis to identify crucial opinions and attitudes in online focus groups
-
Mason, P.R. & Davis, B.H. (2007) More than the words: using stance-shift analysis to identify crucial opinions and attitudes in online focus groups. Journal of Advertising Research, 47, 4, pp. 496-506.
-
(2007)
Journal of Advertising Research
, vol.47
, Issue.4
, pp. 496-506
-
-
Mason, P.R.1
Davis, B.H.2
-
15
-
-
21844503587
-
Comparing response rates and response content in mail versus electronic mail surveys
-
Mehta, R. & Sivida, E. (1995) Comparing response rates and response content in mail versus electronic mail surveys. Journal of the Market Research Society, 37, 4, pp. 429-439.
-
(1995)
Journal of the Market Research Society
, vol.37
, Issue.4
, pp. 429-439
-
-
Mehta, R.1
Sivida, E.2
-
16
-
-
0037547472
-
On-line focus groups: Conceptual issues and a research tool
-
Montoya-Weiss, M.M., Massey, A.P. & Clapper, D.L. (1998) On-line focus groups: conceptual issues and a research tool. European Journal of Marketing, 32, 7/8, pp. 713-723.
-
(1998)
European Journal of Marketing
, vol.32
, Issue.7-8
, pp. 713-723
-
-
Montoya-Weiss, M.M.1
Massey, A.P.2
Clapper, D.L.3
-
17
-
-
0033241624
-
Multicultural issues in qualitative research
-
Nevid, J.S. & Sta. Maria, N.L. (1999) Multicultural issues in qualitative research. Psychology & Marketing, 16, 4, pp. 305-325.
-
(1999)
Psychology & Marketing
, vol.16
, Issue.4
, pp. 305-325
-
-
Nevid, J.S.1
Sta. Maria, N.L.2
-
19
-
-
84888556111
-
-
Accessed 19 June 2008
-
Richardson, S. (2007) Old methods, new approaches. Retrieved from www.quirks.com/ articles/2008/20080504.aspx?searchID=143368048csort=58cpg=l. Accessed 19 June 2008.
-
(2007)
Old Methods, New Approaches
-
-
Richardson, S.1
-
20
-
-
3342954723
-
A comparison of response characteristic from web and telephone surveys
-
Roster, C.A., Rogers, R.D., Albaum, G & Klein, D. (2004) A comparison of response characteristic from web and telephone surveys. International Journal of Market Research, 46, 3, pp. 359-373.
-
(2004)
International Journal of Market Research
, vol.46
, Issue.3
, pp. 359-373
-
-
Roster, C.A.1
Rogers, R.D.2
Albaum, G.3
Klein, D.4
-
21
-
-
14944354562
-
Comparing response distributions of offline and online data collection methods
-
Schillewaert, N. & Meulemeester, P. (2005) Comparing response distributions of offline and online data collection methods. International Journal of Market Research, 47, 2, pp. 163-178.
-
(2005)
International Journal of Market Research
, vol.47
, Issue.2
, pp. 163-178
-
-
Schillewaert, N.1
Meulemeester, P.2
-
22
-
-
84993073669
-
On-line qualitative market research: Interviewing the world at a finger tip
-
Scholl, N., Mulders, S. & Drent, R. (2002) On-line qualitative market research: interviewing the world at a finger tip. Qualitative Market Research: An International Journal, 5, 3, pp. 210-223.
-
(2002)
Qualitative Market Research: An International Journal
, vol.5
, Issue.3
, pp. 210-223
-
-
Scholl, N.1
Mulders, S.2
Drent, R.3
|