Economic and social roles of companies in the mass media: The impact media visibility has on businesses' being recognized as economic and social actors

Business and Society

Volumn 48, Issue 2, 2009, Pages 225-242

  Capriotti, Paul ^a  

^a UNIVERSITAT ROVIRA I VIRGILI   (Spain)

Author keywords

Agenda setting; Corporate communication; Corporate reputation; Corporate responsibility; Media visibility

Indexed keywords

EID: 65649105494     PISSN: 00076503     EISSN: 14678594     Source Type: Journal    
DOI: 10.1177/0007650307305724     Document Type: Article

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