메뉴 건너뛰기




Volumn 9, Issue 1-2, 2009, Pages 49-75

Beyond e-business models: The road to virtual worlds

Author keywords

Business model; Drivers of value; Qualitative approach; Radar map; Virtual worlds

Indexed keywords

INTERACTIVE COMPUTER GRAPHICS; RADAR;

EID: 65049084187     PISSN: 13895753     EISSN: 15729362     Source Type: Journal    
DOI: 10.1007/s10660-009-9027-3     Document Type: Article
Times cited : (35)

References (88)
  • 3
    • 77956598046 scopus 로고    scopus 로고
    • Because players pay: The business model influence on MMOG design
    • Tokyo, Japan
    • Alves, T. R., & Roque, L. (2007). Because players pay: The business model influence on MMOG design. Proceedings of DIGRA 2007: Situated Play, Tokyo, Japan.
    • (2007) Proceedings of DIGRA 2007: Situated Play
    • Alves, T.R.1    Roque, L.2
  • 4
    • 0000355662 scopus 로고    scopus 로고
    • Value creation in e-business
    • Amit, R., & Zott, C. (2001). Value creation in e-business. Strategic Management Journal, 22(6/7), 493-520.
    • (2001) Strategic Management Journal , vol.22 , Issue.6-7 , pp. 493-520
    • Amit, R.1    Zott, C.2
  • 5
    • 0010823889 scopus 로고    scopus 로고
    • E-business models: Making sense of the Internet business landscape
    • In W. G. Dickson & G. DeSanctis (Eds.) Upper Saddle River: Prentice Hall
    • Applegate, L. M. (2001). E-business models: Making sense of the Internet business landscape. In W. G. Dickson & G. DeSanctis (Eds.), Information technology and the future enterprise: New models for managers. Upper Saddle River: Prentice Hall.
    • (2001) Information Technology and the Future Enterprise: New Models for Managers
    • Applegate, L.M.1
  • 7
    • 65049086021 scopus 로고    scopus 로고
    • Avatar business value analysis: A method for the evaluation of business value creation in virtual commerce
    • Arakaji, Y. R., & Lang, R. K. (2008). Avatar business value analysis: A method for the evaluation of business value creation in virtual commerce. Journal of Electronic Commerce Research, 9(3), 207-218.
    • (2008) Journal of Electronic Commerce Research , vol.9 , Issue.3 , pp. 207-218
    • Arakaji, Y.R.1    Lang, R.K.2
  • 8
    • 33748658088 scopus 로고    scopus 로고
    • Transformed social interaction: Exploring the Digital Plasticity of Avatars
    • In R. Schroeder & A.-S. Axelsson (Eds.) Dordrecht: Springer
    • Bailenson, J. N., & Beall, A. C. (2006). Transformed social interaction: Exploring the Digital Plasticity of Avatars. In R. Schroeder & A.-S. Axelsson (Eds.), Avatar at work and play. Dordrecht: Springer.
    • (2006) Avatar at Work and Play
    • Bailenson, J.N.1    Beall, A.C.2
  • 9
    • 0008917059 scopus 로고    scopus 로고
    • Hearts, Clubs, Diamonds, Spades: Players who suit MUDs
    • Accessed 18 September 2008
    • Bartle, R. (1996). Hearts, Clubs, Diamonds, Spades: Players who suit MUDs. Journal of Virtual Environments. http://www.mud.co.uk/richard/ hcds.htm. Accessed 18 September 2008.
    • (1996) Journal of Virtual Environments
    • Bartle, R.1
  • 12
    • 65049084785 scopus 로고    scopus 로고
    • Attracting and retaining online buyers: Comparing B2B and B2C customers
    • In I. Clarke & T. B. Flaherty (Eds.) London: Idea Group Publishing
    • Bridges, E., Goldsmith, R. E., & Hofacker, C. F. (2005). Attracting and retaining online buyers: Comparing B2B and B2C customers. In I. Clarke & T. B. Flaherty (Eds.), Advances in electronic marketing. London: Idea Group Publishing.
    • (2005) Advances in Electronic Marketing
    • Bridges, E.1    Goldsmith, R.E.2    Hofacker, C.F.3
  • 14
    • 70349439501 scopus 로고    scopus 로고
    • Working paper series in management and organizational studies, n. 01-07, Department of Economics, University of Udine. Accessed 18 July 2008
    • Cagnina, M. R., & Poian, M. (2007a). How to compete in metaverse: the business models in second life. Working paper series in management and organizational studies, n. 01-07, Department of Economics, University of Udine. http://papers.ssrn.com/sol3/papers.cfm?abstract_id= 1088779. Accessed 18 July 2008.
    • (2007) How to Compete in Metaverse: The Business Models in Second Life
    • Cagnina, M.R.1    Poian, M.2
  • 16
    • 41949126853 scopus 로고    scopus 로고
    • How to facilitate immersion in a consumption experience: Appropriation operations and service elements
    • Carù, A., & Cova, B. (2006). How to facilitate immersion in a consumption experience: Appropriation operations and service elements. Journal of Consumer Behaviour, 15, 4-14.
    • (2006) Journal of Consumer Behaviour , vol.15 , pp. 4-14
    • Carù, A.1    Cova, B.2
  • 18
    • 36949014641 scopus 로고    scopus 로고
    • CESifo Working Papers n. 863, February
    • Castronova, E. (2003). Theory of the avatar. CESifo Working Papers n. 863, February.
    • (2003) Theory of the Avatar
    • Castronova, E.1
  • 20
    • 35548989276 scopus 로고    scopus 로고
    • Business model innovation: It's not just about technology anymore
    • Chesbrough, H. W. (2007). Business model innovation: It's not just about technology anymore. Strategy & Leadership, 35(6), 12-17.
    • (2007) Strategy & Leadership , vol.35 , Issue.6 , pp. 12-17
    • Chesbrough, H.W.1
  • 22
    • 0036299320 scopus 로고    scopus 로고
    • The role of the business model in capturing value from innovation: Evidence from XeroX corporation's technology spin-off companies
    • Chesbrough, H. W., & Rosenbloom, R. S. (2002). The role of the business model in capturing value from innovation: Evidence from XeroX corporation's technology spin-off companies. Industrial and Corporate Change, 11(3), 529-555.
    • (2002) Industrial and Corporate Change , vol.11 , Issue.3 , pp. 529-555
    • Chesbrough, H.W.1    Rosenbloom, R.S.2
  • 23
    • 33745233952 scopus 로고
    • Spatial versus verbal reasoning
    • Crawford, C. (1992). Spatial versus verbal reasoning. Journal of Computer Game Design, 6(1992-1993).
    • (1992) Journal of Computer Game Design , vol.6 , Issue.1992-1993
    • Crawford, C.1
  • 24
    • 33751178180 scopus 로고    scopus 로고
    • Unlocking communities as complementary assets
    • Dahlander, L., & Wallin, M. W. (2006). Unlocking communities as complementary assets. Research Policy, 35(8), 1243-1259.
    • (2006) Research Policy , vol.35 , Issue.8 , pp. 1243-1259
    • Dahlander, L.1    Wallin, M.W.2
  • 26
    • 34547595997 scopus 로고    scopus 로고
    • Building an MMO with mass appeal. A look at gameplay in world of warcraft
    • Ducheneaut, N., Yee, N., Nickell, E., & Moore, R. J. (2006). Building an MMO with mass appeal. A look at gameplay in world of warcraft. Games and Culture, 1(4), 281-317.
    • (2006) Games and Culture , vol.1 , Issue.4 , pp. 281-317
    • Ducheneaut, N.1    Yee, N.2    Nickell, E.3    Moore, R.J.4
  • 27
    • 0031225351 scopus 로고    scopus 로고
    • Strategy and the new economics of information
    • Evans, P. B., & Wurster, T. S. (1997). Strategy and the new economics of information. Harvard Business Review, 75(5), 70-82.
    • (1997) Harvard Business Review , vol.75 , Issue.5 , pp. 70-82
    • Evans, P.B.1    Wurster, T.S.2
  • 28
    • 2942730511 scopus 로고    scopus 로고
    • Value-based requirements engineering-exploring innovative e-commerce ideas
    • Doctoral Dissertation. Amsterdam, NL, Vrije Universiteit
    • Gordijn, J. (2002). Value-based requirements engineering-exploring innovative e-commerce ideas. Doctoral Dissertation. Amsterdam, NL, Vrije Universiteit.
    • (2002)
    • Gordijn, J.1
  • 31
    • 0035387832 scopus 로고    scopus 로고
    • Designing and evaluating e-business models
    • Gordijn, J., & Akkermans, J. M. (2001c). Designing and evaluating e-business models. IEEE Intelligent Systems, 16(4), 11-17.
    • (2001) IEEE Intelligent Systems , vol.16 , Issue.4 , pp. 11-17
    • Gordijn, J.1    Akkermans, J.M.2
  • 33
    • 85024280617 scopus 로고    scopus 로고
    • Why people buy virtual items in virtual worlds with real money
    • Guo, Y., & Barnes, S. (2007). Why people buy virtual items in virtual worlds with real money. ACM SIGMIS Database, 38(4), 69-76.
    • (2007) ACM SIGMIS Database , vol.38 , Issue.4 , pp. 69-76
    • Guo, Y.1    Barnes, S.2
  • 34
    • 0040424779 scopus 로고    scopus 로고
    • Net gain: Expanding markets through virtual communities
    • Hagel, J. (1999). Net gain: Expanding markets through virtual communities. Journal of Interactive Marketing, 13(1), 55-65.
    • (1999) Journal of Interactive Marketing , vol.13 , Issue.1 , pp. 55-65
    • Hagel, J.1
  • 35
    • 0004186401 scopus 로고    scopus 로고
    • Boston: Harvard Business School Press
    • Hamel, G. (2000). Leading the revolution. Boston: Harvard Business School Press.
    • (2000) Leading the Revolution
    • Hamel, G.1
  • 36
    • 33744828246 scopus 로고    scopus 로고
    • Avatar-Based Marketing
    • June
    • Hemp, P. (2006). Avatar-Based Marketing. Harvard Business Review, June, 48-57.
    • (2006) Harvard Business Review , pp. 48-57
    • Hemp, P.1
  • 37
    • 36048956430 scopus 로고    scopus 로고
    • Ethnography of online role-playing games: The role of virtual and real contest in the construction of the field
    • Art. 36
    • Isabella, S. (2007). Ethnography of online role-playing games: The role of virtual and real contest in the construction of the field. Forum: Qualitative Social Research, 8(3), Art. 36.
    • (2007) Forum: Qualitative Social Research , vol.8 , Issue.3
    • Isabella, S.1
  • 39
    • 84900128676 scopus 로고    scopus 로고
    • Kehal, H. S., & Singh, V. P. (Eds.). London: Idea Group Publishing
    • Kehal, H. S., & Singh, V. P. (Eds.). (2005). Digital economy: impacts, influences and challenges. London: Idea Group Publishing.
    • (2005) Digital Economy: Impacts, Influences and Challenges
  • 43
    • 33645780238 scopus 로고    scopus 로고
    • SSRN electronic paper collection. Accessed 7 June 2007
    • Lastowka, F. G., & Hunter, D. (2003). The laws of the virtual worlds. SSRN electronic paper collection. http://papers.ssrn.com/ abstract=402860. Accessed 7 June 2007.
    • (2003) The Laws of the Virtual Worlds
    • Lastowka, F.G.1    Hunter, D.2
  • 44
    • 84927056408 scopus 로고    scopus 로고
    • Evolution of the new economy business model
    • In E. Brousseau & N. Curien (Eds.) New York: Cambridge University Press
    • Lazonick, W. (2007). Evolution of the new economy business model. In E. Brousseau & N. Curien (Eds.), Internet and digital economics. Principles, methods and applications. New York: Cambridge University Press.
    • (2007) Internet and Digital Economics. Principles, Methods and Applications
    • Lazonick, W.1
  • 45
    • 65049091069 scopus 로고    scopus 로고
    • Real-money trade of virtual assets: Ten different user perceptions
    • IT University of Copenhagen
    • Lehdonvirta, V. (2005). Real-money trade of virtual assets: Ten different user perceptions. Proceedings of digital art and culture conference, IT University of Copenhagen.
    • (2005) Proceedings of Digital Art and Culture Conference
    • Lehdonvirta, V.1
  • 49
    • 0034402273 scopus 로고    scopus 로고
    • Business models for Internet based e-commerce: An anatomy
    • Mahadevan, B. (2000). Business models for Internet based e-commerce: An anatomy. California Management Review, 42(4), 55-69.
    • (2000) California Management Review , vol.42 , Issue.4 , pp. 55-69
    • Mahadevan, B.1
  • 50
    • 0036580233 scopus 로고    scopus 로고
    • Why business models matter
    • May
    • Magretta, J. (2002). Why business models matter. Harvard Business Review, May, 86-92.
    • (2002) Harvard Business Review , pp. 86-92
    • Magretta, J.1
  • 56
    • 49949096847 scopus 로고    scopus 로고
    • Collapsing geography second life, innovation, and the future of national power
    • Ondrejka, C. (2007). Collapsing geography second life, innovation, and the future of national power. Innovations: Technology, Governance, Globalization, 2(3), 27-54.
    • (2007) Innovations: Technology, Governance, Globalization , vol.2 , Issue.3 , pp. 27-54
    • Ondrejka, C.1
  • 58
    • 0036014191 scopus 로고    scopus 로고
    • Knowing in practice: Enacting a collective capability in distributed organizing
    • Orlikowski, W. J. (2002). Knowing in practice: Enacting a collective capability in distributed organizing. Organization Science, 13(3), 249-273.
    • (2002) Organization Science , vol.13 , Issue.3 , pp. 249-273
    • Orlikowski, W.J.1
  • 59
    • 10444222287 scopus 로고    scopus 로고
    • The business model ontology - A proposition in a design science approach
    • Ph.D. thesis, University of Lausanne, École des Hautes Études Commerciales HEC: 173
    • Osterwalder, A. (2004). The business model ontology - a proposition in a design science approach. Ph.D. thesis, University of Lausanne, École des Hautes Études Commerciales HEC: 173.
    • (2004)
    • Osterwalder, A.1
  • 61
    • 34147136048 scopus 로고    scopus 로고
    • Clarifying business models: Origins, present, and future of the concept
    • Accessed 29 September 2008
    • Osterwalder, A., Pigneur, Y., & Tucci, C. L. (2005). Clarifying business models: Origins, present, and future of the concept. Communications of Association for Information Systems, 15. http://www.businessmodeldesign.com/business-model-research.html. Accessed 29 September 2008.
    • (2005) Communications of Association for Information Systems , vol.15
    • Osterwalder, A.1    Pigneur, Y.2    Tucci, C.L.3
  • 62
    • 44449124724 scopus 로고    scopus 로고
    • Making real money in virtual worlds: MMORPGs and emerging business opportunities, challenges and ethical implications in metaverses
    • Papagiannidis, S., Bourlakis, M., & Li, F. (2007). Making real money in virtual worlds: MMORPGs and emerging business opportunities, challenges and ethical implications in metaverses. Technological Forecasting & Social Change, 75, 610-622.
    • (2007) Technological Forecasting & Social Change , vol.75 , pp. 610-622
    • Papagiannidis, S.1    Bourlakis, M.2    Li, F.3
  • 69
    • 1842528329 scopus 로고    scopus 로고
    • The utility business model and the future of computing services
    • Rappa, M. (2004). The utility business model and the future of computing services. IBM System Journal, 43(1), 32-42.
    • (2004) IBM System Journal , vol.43 , Issue.1 , pp. 32-42
    • Rappa, M.1
  • 71
    • 33845286704 scopus 로고    scopus 로고
    • Schroeder, R., & Axelsson, A.-S. (Eds.). Dordrecht: Springer
    • Schroeder, R., & Axelsson, A.-S. (Eds.). (2006). Avatar at work and play. Dordrecht: Springer.
    • (2006) Avatar at Work and Play
  • 74
    • 25344465743 scopus 로고    scopus 로고
    • Business models as a unit of analysis for strategizing
    • Lausanne, Switzerland
    • Stähler, P. (2002). Business models as a unit of analysis for strategizing. International Workshop on Business Models, Lausanne, Switzerland.
    • (2002) International Workshop on Business Models
    • Stähler, P.1
  • 75
    • 65049084049 scopus 로고    scopus 로고
    • Digital dystopia: Player control and strategic innovation in the sims online
    • In R. Schroeder & A.-S. Axelsson (Eds.) Dordrecht: Springer
    • Steen, F. F., Davies, M. S., Tynes, B., & Greenfield, P. M. (2006). Digital dystopia: Player control and strategic innovation in the sims online. In R. Schroeder & A.-S. Axelsson (Eds.), Avatar at work and play. Dordrecht: Springer.
    • (2006) Avatar at Work and Play
    • Steen, F.F.1    Davies, M.S.2    Tynes, B.3    Greenfield, P.M.4
  • 79
    • 0002586669 scopus 로고    scopus 로고
    • Business models for electronic markets
    • Timmers, P. (1998). Business models for electronic markets. Electronic Markets, 8(2), 07.
    • (1998) Electronic Markets , vol.8 , Issue.2 , pp. 07
    • Timmers, P.1
  • 84
    • 65049090253 scopus 로고    scopus 로고
    • Virtual Goods: The next big business model
    • 20 June 2007 Accessed 21 September 2007
    • Wu, S. (2007). Virtual Goods: The next big business model. TechCrunch, 20 June 2007, http://www.techcrunch.com/2007/06/20/ virtual-goods-the-next-big-business-model. Accessed 21 September 2007.
    • (2007) TechCrunch
    • Wu, S.1
  • 85
    • 65049086521 scopus 로고    scopus 로고
    • The success strategies for hybrid business model
    • In M. J. Mendes, R. Suomi, & C. Passos (Eds.) Boston: Kluwer
    • Vatanasakdakul, S., Boon Kiat, E. L., & Cooper, J. (2004). The success strategies for hybrid business model. In M. J. Mendes, R. Suomi, & C. Passos (Eds.), Digital communities in a networked society. Boston: Kluwer.
    • (2004) Digital Communities in a Networked Society
    • Vatanasakdakul, S.1    Boon Kiat, E.L.2    Cooper, J.3
  • 86
    • 84873360219 scopus 로고    scopus 로고
    • Motivations of play in MMORPGs
    • Presented at the Vancouver, Canada
    • Yee, N. (2005). Motivations of play in MMORPGs. Presented at the International DiGRA Conference, Vancouver, Canada.
    • (2005) International DiGRA Conference
    • Yee, N.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.