-
3
-
-
4243707363
-
'P&G's Artzt: TV Advertising in Danger; Remedy is to Embrace Technology and Return to Program Ownership'
-
Artzt, E. (1994) 'P&G's Artzt: TV Advertising in Danger; Remedy is to Embrace Technology and Return to Program Ownership', Advertising Age, 23 May, p. 24.
-
(1994)
Advertising Age
, pp. 24
-
-
Artzt, E.1
-
10
-
-
0041877472
-
'The People Meter Wars: A Case Study of Technological Innovation and Diffusion in the Ratings Industry'
-
Buzzard, K. (2002) 'The People Meter Wars: A Case Study of Technological Innovation and Diffusion in the Ratings Industry', Journal of Media Economics 15 (4). 273-91.
-
(2002)
Journal of Media Economics
, vol.15
, Issue.4
, pp. 273-91
-
-
Buzzard, K.1
-
11
-
-
61049470634
-
'Net Ratings: Defining A New Medium by the Old, Measuring Internet Audiences'
-
A. Everett and J.T. Caldwell (eds) New York: Routledge.
-
Buzzard, K. (2003) 'Net Ratings: Defining a New Medium by the Old, Measuring Internet Audiences', in A. Everett and J.T. Caldwell (eds) New Media:Theories and Practices of Digitextuality, pp. 197-208. New York: Routledge.
-
(2003)
New Media:Theories and Practices of Digitextuality
, pp. 197-208
-
-
Buzzard, K.1
-
12
-
-
23944472414
-
'Historical Pragmatism and the Internet'
-
Carey, J. (2005) 'Historical Pragmatism and the Internet', New Media & Society 7 (4). 443-55.
-
(2005)
New Media & Society
, vol.7
, Issue.4
, pp. 443-55
-
-
Carey, J.1
-
13
-
-
32944467336
-
'Tapping into TiVo: Digital Video Recorders and the Transition from Schedules to Surveillance in Television'
-
Carlson, M. (2006) 'Tapping into TiVo: Digital Video Recorders and the Transition from Schedules to Surveillance in Television', New Media & Society 8 (1). 97-115.
-
(2006)
New Media & Society
, vol.8
, Issue.1
, pp. 97-115
-
-
Carlson, M.1
-
15
-
-
62349083902
-
'Marketers Key in to Search: Companies Find the Tool Efficient to Reach Customers'
-
Elkin, T. (2003) 'Marketers Key in to Search: Companies Find the Tool Efficient to Reach Customers', Advertising Age, 14 April, p. 42.
-
(2003)
Advertising Age
, pp. 42
-
-
Elkin, T.1
-
16
-
-
10044246033
-
'Advertising and the Consumer Information Environment Online'
-
Faber, R.J., M. Lee and X. Nan (2004) 'Advertising and the Consumer Information Environment Online', American Behavioral Scientist 48 (4). 447-66.
-
(2004)
American Behavioral Scientist
, vol.48
, Issue.4
, pp. 447-66
-
-
Faber, R.J.1
Lee, M.2
Nan, X.3
-
17
-
-
0346168016
-
'Tracking the Audience'
-
J.Downing, A. Mohammadi and A. Sreberny-Mohammadi (eds) Newbury Park, CA: Sage.
-
Gandy, O. (1990) 'Tracking the Audience', in J.Downing, A. Mohammadi and A. Sreberny-Mohammadi (eds) Questioning the Media, pp. 166-79. Newbury Park, CA: Sage.
-
(1990)
Questioning the Media
, pp. 166-79
-
-
Gandy, O.1
-
20
-
-
0036407539
-
'Are Pay for Performance Search Engines Relevant?'
-
Goh, D.H. and R.P. Ang (2002) 'Are Pay for Performance Search Engines Relevant?', Journal of Information Sciences 28 (5). 349-55.
-
(2002)
Journal of Information Sciences
, vol.28
, Issue.5
, pp. 349-55
-
-
Goh, D.H.1
Ang, R.P.2
-
24
-
-
0034338025
-
'Shaping the Web: Why the Politics of Search Engines Matters'
-
Introna, L. and H. Nissenbaum (2000) 'Shaping the Web: Why the Politics of Search Engines Matters', The Information Society 16 (3). 1-17.
-
(2000)
The Information Society
, vol.16
, Issue.3
, pp. 1-17
-
-
Introna, L.1
Nissenbaum, H.2
-
25
-
-
33846429664
-
'Editorial'
-
Jankowski, N., S. Jones, R. Samarajiva and R. Silverstone (1999) 'Editorial', New Media & Society 1 (1). 5-9.
-
(1999)
New Media & Society
, vol.1
, Issue.1
, pp. 5-9
-
-
Jankowski, N.1
Jones, S.2
Samarajiva, R.3
Silverstone, R.4
-
26
-
-
84925975487
-
'Probing the Blindspot: The Audience Commodity'
-
Jhally, S. (1982) 'Probing the Blindspot: The Audience Commodity', Canadian Journal of Political and Social Theory 6 (1-2). 204-10.
-
(1982)
Canadian Journal of Political and Social Theory
, vol.6
, Issue.1-2
, pp. 204-10
-
-
Jhally, S.1
-
27
-
-
84985072344
-
'Watching as Working: The Valorization of Audience Consciousness'
-
Jhally, S. and B. Livant (1986) 'Watching as Working: The Valorization of Audience Consciousness', Journal of Communication 36 (3). 124-43.
-
(1986)
Journal of Communication
, vol.36
, Issue.3
, pp. 124-43
-
-
Jhally, S.1
Livant, B.2
-
28
-
-
0032119093
-
'Toward a Qualitative Search Engine'
-
Li,Y. (1998) 'Toward a Qualitative Search Engine', IEEE Internet Computing 2 (4). 24-9. (Available online at: http://computer.org/Internet )
-
(1998)
IEEE Internet Computing
, vol.2
, Issue.4
, pp. 24-9
-
-
Li, Y.1
-
29
-
-
1142309156
-
'Introduction: The Social Shaping and Consequences of ICTs'
-
L.A. Lievrouw and S. Livingstone (eds) London: Sage.
-
Lievrouw, L.A. and S. Livingstone (2002) 'Introduction: The Social Shaping and Consequences of ICTs', in L.A. Lievrouw and S. Livingstone (eds) The Handbook of New Media, pp. 1-15. London: Sage.
-
(2002)
The Handbook of New Media
, pp. 1-15
-
-
Lievrouw, L.A.1
Livingstone, S.2
-
31
-
-
84938048963
-
'The Audience Commodity: On the "blindspot" Debate'
-
Livant, B. (1979) 'The Audience Commodity: On the "Blindspot" Debate', Canadian Journal of Political and Social Theory 3 (1). 91-106.
-
(1979)
Canadian Journal of Political and Social Theory
, vol.3
, Issue.1
, pp. 91-106
-
-
Livant, B.1
-
33
-
-
84990366472
-
'The Political Economy of Communication and the Future of the Field', Media
-
McChesney, R.W. (2000) 'The Political Economy of Communication and the Future of the Field', Media, Culture and Society 22: 109-16.
-
(2000)
Culture and Society
, vol.22
, pp. 109-16
-
-
McChesney, R.W.1
-
35
-
-
1142276271
-
'Political Economy, Power and New Media'
-
Mansell, R. (2004) 'Political Economy, Power and New Media', New Media & Society 6 (1). 96-105.
-
(2004)
New Media & Society
, vol.6
, Issue.1
, pp. 96-105
-
-
Mansell, R.1
-
37
-
-
0040939085
-
'Ratings and the Institutional Approach: A Third Answer to the Commodity Question'
-
Meehan, E. (1984) 'Ratings and the Institutional Approach: A Third Answer to the Commodity Question', Critical Studies in Mass Communication 1 (2). 216-25.
-
(1984)
Critical Studies in Mass Communication
, vol.1
, Issue.2
, pp. 216-25
-
-
Meehan, E.1
-
38
-
-
0007674621
-
'Commodity Audience, Actual Audience: The Blindspot Debate'
-
J. Wasko, V. Mosco and M. Pendakur (eds) Norwood, NJ: Ablex.
-
Meehan, E. (1993) 'Commodity Audience, Actual Audience: The Blindspot Debate', in J. Wasko, V. Mosco and M. Pendakur (eds) Illuminating the Blindspots: Essays Honouring Dallas W. Smythe, pp. 378-97. Norwood, NJ: Ablex.
-
(1993)
Illuminating the Blindspots: Essays Honouring Dallas W. Smythe
, pp. 378-97
-
-
Meehan, E.1
-
39
-
-
85055360022
-
'Understanding How the Popular Becomes Popular: The Role of Political Economy in the Study of Popular Communication'
-
Meehan, E. (2007) 'Understanding How the Popular Becomes Popular: The Role of Political Economy in the Study of Popular Communication', Popular Communication 5 (3). 161-70.
-
(2007)
Popular Communication
, vol.5
, Issue.3
, pp. 161-70
-
-
Meehan, E.1
-
40
-
-
0040939075
-
'Made-to-order and Standardized Audiences: Forms of Reality in Audience Measurement'
-
J. Ettema and C.Whitney (eds) Thousand Oaks, CA: Sage.
-
Miller, P. (1994). 'Made-to-order and Standardized Audiences: Forms of Reality in Audience Measurement', in J. Ettema and C.Whitney (eds) Audiencemaking: How the Media Create the Audience, pp. 57-74. Thousand Oaks, CA: Sage.
-
(1994)
Audiencemaking: How the Media Create the Audience
, pp. 57-74
-
-
Miller, P.1
-
42
-
-
76249106655
-
'Blindspots about Western Marxism: A Reply to Dallas Smythe'
-
Murdock, G. (1978) 'Blindspots about Western Marxism: A Reply to Dallas Smythe', Canadian Journal of Political and Social Theory 2 (2). 109-19.
-
(1978)
Canadian Journal of Political and Social Theory
, vol.2
, Issue.2
, pp. 109-19
-
-
Murdock, G.1
-
43
-
-
33749595253
-
'The Audience Product and the New Media Environment: Implications for the Economics of Media Industries'
-
Napoli, P. (2001) 'The Audience Product and the New Media Environment: Implications for the Economics of Media Industries', International Journal on Media Managment 3 (2). 66-73.
-
(2001)
International Journal on Media Managment
, vol.3
, Issue.2
, pp. 66-73
-
-
Napoli, P.1
-
47
-
-
29744434237
-
-
2008 Project for Excellence in Journalism
-
Project for Excellence in Journalism (2007) 'The State of the News Media', URL (consulted April 2008). http://www.stateofthenewsmedia.org/2007/
-
(2007)
'the State of the News Media'
-
-
-
48
-
-
29744434237
-
-
2008 Project for Excellence in Journalism
-
Project for Excellence in Journalism (2008) 'The State of the News Media', URL (consulted April 2008). http://www.stateofthemedia.org/2008
-
(2008)
'the State of the News Media'
-
-
-
49
-
-
84992793049
-
'What's New about New Media?'
-
Silverstone, R. (1999) 'What's New about New Media?', New Media & Society 1 (1). 10-12.
-
(1999)
New Media & Society
, vol.1
, Issue.1
, pp. 10-12
-
-
Silverstone, R.1
-
59
-
-
62349131957
-
'Advertising's Grave New World: P&G Chief Artzt Rocks 4'As with Specter of TV without Ads'
-
Yahn, S. (1994) 'Advertising's Grave New World: P&G Chief Artzt Rocks 4'As with Specter of TV without Ads', Advertising Age, 16 May, p. 1.
-
(1994)
Advertising Age
, pp. 1
-
-
Yahn, S.1
|