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Volumn 20, Issue SUPP. 1, 2009, Pages

Dynamic marketing capabilities in science-based firms: An exploratory investigation of the pharmaceutical industry

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EID: 61849134938     PISSN: 10453172     EISSN: 14678551     Source Type: Journal    
DOI: 10.1111/j.1467-8551.2008.00615.x     Document Type: Article
Times cited : (161)

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