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Volumn 16, Issue 3, 2008, Pages 286-300

The influence of music on perceptions of brand personality, décor, and service quality: The case of classical music in a fine-dining restaurant

Author keywords

Atmospherics; Brand personality; D cor; Fine dining; Hospitality; Music; Restaurant; Service quality

Indexed keywords


EID: 61849118314     PISSN: 10507051     EISSN: None     Source Type: Journal    
DOI: 10.1080/10507050801946866     Document Type: Article
Times cited : (33)

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