Information processing of advertising among young people: The elaboration likelihood model as applied to youth

Journal of Advertising Research

Volumn 47, Issue 3, 2007, Pages 326-340

  Te'Eni Harari, Tali ^a   Lampert, Shlomo I ^a   Lehman Wilzig, Sam ^a  

^a BAR ILAN UNIVERSITY   (Israel)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 58849083174     PISSN: 00218499     EISSN: 17401909     Source Type: Journal    
DOI: 10.2501/S0021849907070341     Document Type: Article

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