Market segmentation analysis using attitudes toward transportation exploring the differences between men and women

Transportation Research Record

Volumn , Issue 2067, 2008, Pages 56-64

  Beirão, Gabriela ^a   Cabral, José Sarsfield ^a  

^a UNIVERSITY OF PORTO   (Portugal)

Author keywords

[No Author keywords available]

Indexed keywords

COMMERCE;

CAR USE; DEMOGRAPHIC VARIABLES; FACTOR AND CLUSTER ANALYSIS; GENDER-DIFFERENCES; INTENTION TO USE; MARKET SEGMENT; MARKET SEGMENTATION ANALYSIS; PUBLIC TRANSPORTATION; TRAVEL ATTITUDES; TRAVEL BEHAVIOUR;

CLUSTER ANALYSIS;

EID: 58449097605     PISSN: 03611981     EISSN: None     Source Type: Journal    
DOI: 10.3141/2067-07     Document Type: Article

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