Babyfaces, trait inferences, and company evaluations in a public relations crisis

Journal of Consumer Research

Volumn 35, Issue 1, 2008, Pages 36-49

  Gorn, Gerald J ^a   Jiang, Yuwei ^a   Johar, Gita Venkataramani ^b  

^a HONG KONG UNIVERSITY OF SCIENCE AND TECHNOLOGY   (Hong Kong)

^b Hong Kong University of Science and Technology ^*

Author keywords

[No Author keywords available]

Indexed keywords

EID: 53549128915     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1086/529533     Document Type: Article

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