Cooperative strategies for improving the tourism industry in remote geographic regions: An addition to trust and commitment theory with one key mediating construct

Scandinavian Journal of Hospitality and Tourism

Volumn 8, Issue 1, 2008, Pages 48-61

  Pesamaa, Ossi ^a   Hair Jr , Joseph ^b  

^a LULEÅ UNIVERSITY OF TECHNOLOGY   (Sweden)

^b KENNESAW STATE UNIVERSITY   (United States)

Author keywords

Interorganizational commitment; Interpersonal commitment; Reciprocity; Tourism firms; Trust

Indexed keywords

CORPORATE STRATEGY; GEOGRAPHICAL REGION; MODEL VALIDATION; MODELING; RECIPROCITY; TOURISM; TOURIST DESTINATION;

EID: 47149110008     PISSN: 15022250     EISSN: 15022269     Source Type: Journal    
DOI: 10.1080/15022250701880695     Document Type: Article

References (37)

1. Anderson, E. and Weitz, B. A. (1992) The use of pledges to build and sustain commitment in industrial channels. Journal of Marketing, 29:1, pp. 18-34.
2. Arbuckle, J. L. (2006) Amos 7.0 update to the AMOS users' guide, Smallwaters Corporation, Chicago, IL
3. Axelrod, R. (1984) The Evolution of Cooperation, Basic Books, USA
4. Baron, R. M. and Kenny, D. A. (1986) The moderator-mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations. Journal of Personality and Social Psychology, 51, pp. 1173-1182.
5. Becker, H. S. (1960) Notes on the concept of commitment. American Journal of Sociology, 66, pp. 32-40.
6. Bjork, P. and Virtanen, H. (2005) What tourism project managers need to know about co-operation facilitators. Scandinavian Journal of Hospitality and Tourism, 5:3, pp. 212-230.
7. Blau, P. M. (1964) Exchange and Power in Social life, John Wiley, New York
8. Cohen, E. (1984) The sociology of tourism: Approaches, issues, and findings. Annual Review of Sociology, 10, pp. 373-392.
9. Cook, K. S. and Emerson, R. M. (1978) Power, equity and commitment in exchange networks. American Sociological Review, 43:5, pp. 721-739.
10. Dwyer, R. F., Schurr, P. H. and Oh, S. (1987) Developing buyer-seller relationships. Journal of Marketing, 51, pp. 11-27.
11. Ekelund, C. (2002)
12. Fornell, C. and Larcker, D. F. (1981) Evaluating structural equation models with unobservable variables and measurement error: Algebra and statistics. Journal of Marketing Research, 18:1, pp. 39-50.
13. Garbarino, E. and Johnson, M. S. (1999) The different roles of satisfaction, trust, and commitment in customer relationships. Journal of Marketing, 63:2, pp. 70-87.
14. Gundlach, G., Achrol, R. and Mentzer, J. (1995) The structure of commitment in exchange. Journal of Marketing, 59:1, pp. 78-103.
15. Gulati, R. and Sytch, M. (2007) Dependence asymmetry and joint dependence in interorganizational relationships: Effects of embeddedness on manufacturer's performance in procurement relationships. Administrative Science Quarterly, 52, pp. 32-69.
16. Hair, J. F., Black, B., Babin, B., Anderson, R. E. and Tatham, R. L. (2006) Multivariate data analysis, 6th edn, Prentice-Hall, London
17. Huybers, T. and Bennett, J. (2003) Inter-firm cooperation at nature-based tourism destinations. Journal of Socio-Economics, 32, pp. 571-587.
18. Ingram, P. and Roberts, P. W. (2000) Friendship among competitors in the Sydney Hotel Industry. American Journal of Sociology, 106:2, pp. 387-423.
19. Kumar, N., Scheer, L. K. and Steenkamp, J-B. E. M. (1995) The effects of interdependence on dealer attitudes. Journal of Marketing Research, 32:3, pp. 348-356.
20. Mavondo, F. T. and Rodrigo, E. M. (2001) The effect of relationship dimensions on interpersonal and interorganizational commitment in organizations conducting business between Australia and China. Journal of Business Research, 52, pp. 111-121.
21. Medina-Munoz, D. and Garcia-Falcon, J. M. (2000) Successful relationships between hotels and agencies. Annals of Tourism Research, 27:3, pp. 737-762.
22. Morgan, R. and Hunt, S. (1994) The commitment - trust theory of relationship marketing. Journal of Marketing, 58:3, pp. 20-38.
23. Mukherjee, A. and Nath, P. (2003) A model of trust in online relationship banking. International Journal of Bank Marketing, 21:1, pp. 5-15.
24. Park, S. H. and Russo, M. V. (1996) When competition eclipses cooperation: An event history analysis of joint ventures. Management Science, 42:6, pp. 875-890.
25. Pesamaa, O. and Hair, J. F. (2007) More than friendship is required: An empirical test of cooperative firm strategies. Management Decision, 45:3, pp. 602-615.
26. Pesamaa, O., Ortqvist, D. and Hair, J. F. (2007) It's all about trust and loyalty: Partner selection mechanisms in tourism networks. World Journal of Tourism Small Business Management, 1:2, pp. 12-18.
27. Portes, A. (1998) Social capital: Its origins and applications in modern sociology. Annual Review of Sociology, 24, pp. 1-24.
28. Ring, P. S. and Van de Ven, A. H. (1992) Structuring cooperative relationships between organizations. Strategic Management Journal, 3, pp. 483-498.
29. Rodriguez, C. M. and Wilson, D. T. (2002) Relationship bonding and trust as a foundation for commitment in U.S. - Mexican strategic alliances: A structural equation modelling approach. Journal of International Marketing, 10:4, pp. 53-76.
30. Sharma, N., Young, L. and Wilkinson, I. (2006) The commitment mix: Dimensions of commitment in international trading. Journal of International Marketing, 14:3, pp. 64-91.
31. Varamaki, E. (2001)
32. Wetzels, M., de Ruyter, K. and van Birgelen, M. (1998) Marketing service relationships: The role of commitment. Journal of Business & Industrial Marketing, 13:45, pp. 406-423.
33. Wildeman, L. (1998) Alliance and networks: The next generation. International Journal of Technology Management, 15, pp. 96-108.
34. Wong, A. and Sohal, A. (2002) An examination of the relationship between trust, commitment and relationship quality. International Journal of Retail & Distribution Management, 30:1, pp. 34-50.
35. Ylimaz, C. and Hunt, S. D. (2001) Salesperson cooperation: The influence of relational, task, organizational, and personal factors. Journal of the Marketing Science, 29:4, pp. 335-357.
36. Yoon, J., Baker, M. R. and Ko, J-W. (1994) Interpersonal attachment and organizational commitment: Subgroup hypothesis revisited. Human Relations, 47:3, pp. 329-351.
37. Zaheer, A., McEvily, B. and Perrone, V. (1998) Does trust matter? Exploring the effects of interorganizational and interpersonal trust on performance. Organization Science, pp. 141-159.