Store and store format loyalty measures based on budget allocation

Journal of Business Research

Volumn 61, Issue 9, 2008, Pages 1015-1025

  Bustos Reyes, César Augusto ^a   González Benito, Óscar ^a  

^a UNIVERSITY OF SALAMANCA   (Spain)

Author keywords

Behavioral measures of loyalty; Grocery retailing; Store format loyalty; Store loyalty

Indexed keywords

EID: 44649105903     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2007.03.008     Document Type: Article

References (70)

1. Al-Nasser A.D. Customer satisfaction measurement models: generalized maximum entropy approach. Pak J Stat 19 2 (2003) 213-226
2. Arrondo E., Berné C., Múgica J., and Rivera P. Modelling of customer retention in multi-format retailing. Int Rev Retail, Distrib Consum Res 11 (2002) 281-296 July
3. Bell D., Ho T., and Tang C. Determining where to shop: fixed and variable costs of shopping. J Mark Res 35 (1998) 352-369
4. Bloemer J., and Kasper J. The complex relationship between consumer satisfaction and brand loyalty. J Econ Psychol 16 (1995) 311-329
5. Bloemer J., and Ruyter K. On the relationship between store image, store satisfaction and store loyalty. Eur J Mark 32 5-6 (1998) 499-513
6. Burford R., Enis B., and Paul G. An index for the measurement of consumer loyalty. Decis Sci 2 (1971) 17-24
7. Carman J.M. Correlates of brand loyalty; some positive results. J Mark Res 7 (1970) 67-76
8. Casares J., and Rebollo A. Innovación y adaptación en la distribución comercial: ideas nuevas en 'odres' viejos. Distrib Consumo (1996) Abril-Mayo, 7-25
9. Corstjens M., and Lal R. Building store loyalty through store brands. J Mark Res 37 (2000) 281-291 August
10. Cortiñas M., Elorz M., Goñi P., and Villanueva M. La heterogeneidad de la productividad del marketing en los servicios minoristas: Satisfacción y lealtad. Dpto. Gestión de Empresas, Universidad Pública de Navarra, Working Paper Series, 50 (2000) 1-43
11. Cruz I., and Múgica G. Mercados cautivos y estrategia competidora: una hipótesis sobre sus efectos en el proceso de formación de precios del comercio español. Inf Comerc Esp 644 (1987) 19-29 Abril
12. Cunningham R. Measurement of brand loyalty. The marketing revolution, Proceedings of the 37th conference of the American Marketing Association (1956) 39-45
13. Cunningham R. Customer loyalty to store and brand. Harvard Bus Rev 39 (1961) 127-137 Nov-Dec
14. Denison T., and Knox S. Pocketing the change from loyal shoppers: the double indemnity effect. Proceedings of the Marketing Education Group conference, Loughborough (1993) 221-232
15. Dick A., and Basu K. Customer loyalty: toward an integrated conceptual framework. J Acad Mark Sci 22 2 (1994) 99-113
16. Dunn R., and Wrigley N. Store loyalty for grocery products: an empirical study. Area 16 4 (1984) 307-314
17. East R., Harris P., Lomas W., Willson G., and Hammond K. Customer defection from supermarkets. Kingston Business School, Occasional Paper Series 26 (1997) 1-14 July
18. East R., Harris P., Lomas W., Willson G., and Perkins D. First-store loyalty to US and British supermarkets. Kingston Business School, Occasional Paper Series 27 (1997) 1-15 July
19. East R., Harris P., Willson G., and Lomax W. Loyalty to supermarkets. Int Rev Retail, Distrib Consum Res 5 (1995) 99-109 January
20. East R., Sinclair J., and Gendall P. Loyalty: definition and explanation. Proceedings ANZMAC 2000 visionary marketing for the 21st century: facing the challenge (2000) 286-290
21. Ehrenberg A.S., Uncles M.D., and Goodhardt G.J. Understanding brand performance measures: using Dirichlet benchmarks. J Bus Res 57 12 (2004) 1307-1325
22. Enis B., and Paul G. Store loyalty as a basis for market segmentation. J Retail 46 3 (1970) 42-56
23. Erold T. A management science assessment of a behavioral measure of brand loyalty. Adv Consum Res 15 (1988) 481-486
24. Farley J.V. Dimensions of supermarket choice patterns. J Mark Res 5 (1964) 206-208
25. Flavian C., Martínez E., and Polo Y. Loyalty to grocery stores in the Spanish market of the 1990s. J Retail Consum Serv 8 (2001) 85-93
26. Frank R. Brand choice as probability process. J Bus 35 (1962) 43-56
27. Frank R. Correlates of buying behavior for grocery products. J Mark 31 (1967) 48-53 October
28. Gendall P., Hoskyn K., Hoek J., and East R. Determinants of grocery store loyalty in New Zealand. Actas ANZMAC 2000 visionary marketing for the 21st century: facing the challenge (2000) 402-405
29. Gijsbrechts E., Campo K., and Nisol P. Towards a theory-based measure of purchase variation. Acad Mark Sci Rev (2000;). http://www.amsreview.org/articles/gijsbrechts06-2000.pdf 4(4) [Online]. Available at http://www.amsreview.org/articles/gijsbrechts06-2000.pdf
30. Giménez M., Pérez J., and Sánchez M. Intensificación de la competencia intertipo entre supermercados e hipermercados. Distrib Consumo (2002) 5-17 Julio-Agosto
31. Goldman A. The transfer of retail formats into developing economies: the example of China. J Retail 77 (2001) 221-242
32. González-Benito O. Inter-format spatial competition of Spanish hypermarkets. Int Rev Retail, Distrib Consum Res 11 1 (2001) 63-81
33. González-Benito O., and González-Benito J. Estrategias de cobertura espacial del mercado español de las cadenas líderes de hipemercados. Inf Comerc Esp 789 Dic-Ene (2001) 139-151
34. González-Benito O., Muñoz-Gallego P.A., and Carrasco H. Interacción competitiva de las fórmulas comerciales: Fidelidad al formato comercial de los consumidores. Distrib Consumo (1999) 52-65 Agosto-Septiembre
35. González-Benito O., Muñoz-Gallego P.A., and Kopalle P.K. Asymmetric competition in retail store formats: evaluating inter- and intra-format spatial effects. J Retail 81/1 (2005) 65-79
36. Jacoby J., and Chesnut R.W. Brand loyalty measurement and management (1978), John Wiley and Sons New York
37. Jacoby J., and Kyner D. Brand loyalty vs. repeat purchasing behavior. J Mark Res 12 (1973) 1-9 February
38. Kau K., and Ehrenberg A.S. Patterns of store-choice. J Mark Res 21 (1984) 399-409
39. Knox S., and Denison T. Store loyalty: its impact on retail revenue. An empirical study of purchasing behaviour in the UK. J Retail Consum Serv 7 (2000) 33-45
40. Kotler P. Marketing management, analysis, planning, implementation and control. 8th Edition (1994), Prentice Hall, Englewood Cliffs, NJ
41. LeHew M., Burgess B., and Wesley S. Expanding the loyalty concept to include preference for a shopping mall. Int Rev Retail, Distrib Consum Res 11 (2002) 225-236 July
42. Liljander V., and Roos I. Customer-relationship levels-from spurious to true relationships. J Serv Mark 16 7 (2002) 593-614
43. Macintosh G., and Lockshin L. Retail relationships and store loyalty: a multi-level perspective. Int J Res Mark 14 (1997) 487-497
44. Marion B. Competition in grocery retailing: the impact of a new strategic group on BLS price increases. Rev Ind Organ 13 (1998) 381-399
45. McGoldrick P., and Andre E. Consumer misbehaviour: promiscuity or loyalty in grocery shopping. J Retail Consum Serv 4 2 (1997) 73-81
46. Mellens M., Dekimpe M., and Steenkamp J.B. A review of brand-loyalty measures in marketing. Tijdschr Econ Manage 41 (1996) 507-533
47. Miller C., Reardon J., and McCorkle D. The effects of competition on retail structure: an examination of intratype, intertype, and intercategory competition. J Mark 63 (1999) 107-110 October
48. Morganosky M. Retail market structure change: implications for retailers and consumers. Int J Retail Distrib Manag 25 8 (1997) 269-274
49. Morganosky M., and Cude B. Large format retailing in the US: a consumer experience perspective. J Retail Consum Serv 7 (2000) 215-222
50. Odin Y., Odin N., and Valette-Florence P. Conceptual and operational aspects of brand loyalty: an empirical investigation. J Bus Res 53 2 (2001) 75-84
51. Oliver R. Satisfaction: a behavioral perspective on the consumer (1997), Irwin-McGraw Hill, New York
52. Oliver R. Whence consumer loyalty?. J Mark 63 Special Issue (1999) 33-44
53. Popkowski Leszczyc P., Sinha A., and Timmermans H. Consumer store choice dynamics: an analysis of the competitive market structure for grocery stores. J Retail 76 3 (2000) 323-345
54. Popkowski Leszczyc P., and Timmermans H. Store switching behavior. Mark Lett 8 2 (1997) 193-204
55. Redondo I. The relation between the characteristics of the shopper and the retail format. Mark Res Today (1999) 99-108 August
56. Rhee H., and Bell D. The inter-store mobility of supermarket shoppers. J Retail 78 (2002) 225-237
57. Rousey S., and Morganosky M. Retail format change in US markets. Int J Retail Distrib Manag 24 3 (1996) 8-16
58. Rundle-Thiele S., and Mackay M. Assessing the performance of brand loyalty measures. J Serv Manag 15 7 (2001) 529-546
59. Sainz de Vicuña J. Estrategias de fidelización para el pequeño comercio. Distrib Consumo (1998) 5-31 Abril-Mayo
60. Sharp B., and Sharp A. Loyalty programs and their impact on repeat-purchase loyalty patterns. Int J Res Mark 14 (1997) 473-486
61. Sirohi N., McLaughin E., and Wittink D. A model of consumer perceptions and store loyalty intentions for a supermarket retailer. J Retail 74 2 (1998) 223-245
62. Sivadas E., and Baker-Prewitt J. An examination of the relationship between service quality, customer satisfaction and store loyalty. Int J Retail Distrib Manag 28 2 (2000) 73-82
63. Smith A., Sparks L., Hart S., and Tzokas N. Retail loyalty schemes: results from a consumer diary study. J Retail Consum Serv 10 (2003) 109-119
64. Solgaard H., and Hansen T. A hierarchical Bayes model of choice between supermarket formats. J Retail Consum Serv 10 (2003) 169-180
65. Tate R.S. The supermarket battle for store loyalty. J Mark 25 (1961) 8-13
66. Tranberg H., and Hansen F. Patterns of brand loyalty: their determinants and their role for leading brands. Eur J Mark 20 3-4 (1986) 81-109
67. Uncles M., and Hammond K. Grocery store patronage. Int J Retail, Distrib Consum Res 5 3 (1995) 287-302
68. Van Trijp H., and Steenkamp J.B. An investigation into the validity of measures for variation in consumption used in economics and marketing. Eur Rev Agric Econ 17 (1990) 19-41
69. Vignali C., Gomez E., Vignali M., and Vranesevic T. The influence of consumer behaviour within the Spanish food retail industry. Br Food J 103 7 (2001) 460-478
70. Yim C.K., and Kannan P.K. Consumer behavioral loyalty: a segmentation model and analysis. J Bus Res 44 (1999) 75-92