Integrating Functional Knowledge and Embedding Learning in New Product Launches. How Project Forms Helped EMI Music

Long Range Planning

Volumn 41, Issue 1, 2008, Pages 17-32

  Ordanini, Andrea ^a   Rubera, Gaia ^a   Sala, Mario ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

DECISION MAKING; MARKETING; PROJECT MANAGEMENT; SOCIETIES AND INSTITUTIONS; STRATEGIC PLANNING;

KNOWLEDGE SHARING; MUSIC MARKET;

PRODUCT DEVELOPMENT;

KNOWLEDGE; LEARNING; MUSIC; PRODUCT DEVELOPMENT; PROJECT MANAGEMENT; QUALITATIVE ANALYSIS;

EID: 39149092049     PISSN: 00246301     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.lrp.2007.11.001     Document Type: Article

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