A case study: CRM adoption success factor analysis and six sigma DMAIC application

Proceedings - SERA 2007: Fifth ACIS International Conference on Software Engineering Research, Management, and Applications

Volumn , Issue , 2007, Pages 828-835

  Pan, Zhedan ^a   Ryu, Hoyeon ^a   Baik, Jongmoon ^a  

^a Korea Advanced Institute of Science and Technology (KAIST)   (South Korea)

Author keywords

[No Author keywords available]

Indexed keywords

CUSTOMER SATISFACTION; INDUSTRIAL ECONOMICS; PRODUCTIVITY; SUSTAINABLE DEVELOPMENT;

CUSTOMER RELATIONSHIP MANAGEMENT (CRM); SUCCESS FACTOR ANALYSIS;

PROJECT MANAGEMENT;

EID: 38649088563     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1109/SERA.2007.6     Document Type: Conference Paper

References (14)

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14. Six Sigma calculator: http://www.isixsigma.com/sixsigma/ six_sigma_calculator.asp